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	<title>@PSFK &#187; campaign</title>
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	<link>http://www.psfk.com</link>
	
	<description>Your Go-To Source For New Ideas And Inspiration</description>
	
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		<title>Innocent Smoothies Lets You Print Valentines Right On Their Labels</title>
		<link>http://www.psfk.com/2012/02/innocent-smoothies-valentines-labels.html</link>
		<pubDate>Tue, 14 Feb 2012 14:30:58 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/Innocent-Drinks-Valentines-Day-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Innocent-Drinks-Valentines-Day" title="Innocent-Drinks-Valentines-Day" /></span>Let someone know that you love them with this fun, bespoke campaign.]]></description>
	</item>
		<item>
		<title>Dove Displays Valentine&#8217;s Tweets On-Screen In London&#8217;s Subway</title>
		<link>http://www.psfk.com/2012/02/dove-london-subway-tweets.html</link>
		<pubDate>Tue, 14 Feb 2012 13:30:56 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/Dove-Victoria-Station-London-tweet-screen-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Dove-Victoria-Station-London-tweet-screen" title="Dove-Victoria-Station-London-tweet-screen" /></span>Responses to questions about love and beauty get shown to thousands of passersby to help promote 'real beauty.'  ]]></description>
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		<item>
		<title>Shop For Luxury Beauty Products From The Backseat Of The Cab</title>
		<link>http://www.psfk.com/2012/02/shop-backseat-cab.html</link>
		<pubDate>Mon, 13 Feb 2012 14:00:56 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/Loreal-Glamour-Shop-The-Look-cab2-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Loreal-Glamour-Shop-The-Look-cab2" title="Loreal-Glamour-Shop-The-Look-cab2" /></span>L'Oréal and Glamour magazine let fans buy makeup on-screen in NYC taxis for New York fashion week.]]></description>
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		<item>
		<title>Cotton Candy In Your Coffee? Seattle&#8217;s Best Says Yes</title>
		<link>http://www.psfk.com/2012/02/seattles-best-coffee-facebook.html</link>
		<pubDate>Fri, 10 Feb 2012 14:45:22 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/seattles-best-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Create Your Dream Drink With Seattle&#039;s Best Coffee" title="Create Your Dream Drink With Seattle&#039;s Best Coffee" /></span>Innovative social media campaign lets drinkers create custom drinks with different ingredients.]]></description>
	</item>
		<item>
		<title>QR Codes Hairstyles Raise Money For Underprivileged Kids</title>
		<link>http://www.psfk.com/2012/02/qr-codes-shaved-haircuts.html</link>
		<pubDate>Mon, 06 Feb 2012 19:40:53 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/OneXone-QR-haircuts-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="OneXone-QR-haircuts" title="OneXone-QR-haircuts" /></span>Students have barcodes etched on the back of their heads to raise awareness for charity.]]></description>
	</item>
		<item>
		<title>Nike Designs Heritage Race For Human Rights In South Africa</title>
		<link>http://www.psfk.com/2012/02/nike-south-africa-race.html</link>
		<pubDate>Fri, 03 Feb 2012 13:00:24 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/Nike-Run-South-Africa-on-Human-Rights-Day-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Nike-Run-South-Africa-on-Human-Rights-Day" title="Nike-Run-South-Africa-on-Human-Rights-Day" /></span>10km race lets participants pay homage to the country's tumultuous history.]]></description>
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		<item>
		<title>New Mercedes Ads Can Only Be Seen By Truck Drivers</title>
		<link>http://www.psfk.com/2012/02/mercedes-truck-ads-actros.html</link>
		<pubDate>Wed, 01 Feb 2012 17:25:56 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/02/Mercedes-rooftop-ads-Actros-campaign-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Mercedes-rooftop-ads-Actros-campaign" title="Mercedes-rooftop-ads-Actros-campaign" /></span>Ads placed on car rooftops ensured that only the target audience can view them.]]></description>
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		<item>
		<title>Chevrolet Turns Old Billboards Into Stylish Bags</title>
		<link>http://www.psfk.com/2012/02/chevrolet-billboards-bags.html</link>
		<pubDate>Wed, 01 Feb 2012 12:00:27 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Chevrolet-turns-billboards-into-bags2-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Chevrolet-turns-billboards-into-bags2" title="Chevrolet-turns-billboards-into-bags2" /></span>A clever green initiative to upscale waste into useful items. ]]></description>
	</item>
		<item>
		<title>Schweppes App Scans Facebook To Reveal Your Future</title>
		<link>http://www.psfk.com/2012/01/schweppes-facebook-app-future.html</link>
		<pubDate>Wed, 25 Jan 2012 15:00:28 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Schweppes-Unexpected-Future-Facebook-Timeline2-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Schweppes-Unexpected-Future-Facebook-Timeline2" title="Schweppes-Unexpected-Future-Facebook-Timeline2" /></span>Want to know what 2012 will bring to your life in terms of wealth, career, romance, and more? ]]></description>
	</item>
		<item>
		<title>2-For-1 Travel Offer For Couples Only Requires Dual QR Codes To Be Scanned</title>
		<link>http://www.psfk.com/2012/01/couples-travel-offer.html</link>
		<pubDate>Thu, 19 Jan 2012 17:05:50 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Scandinavian-Airlines-2-for-1-Couple-Up-To-Buckle-Up-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Scandinavian-Airlines-2-for-1-Couple-Up-To-Buckle-Up" title="Scandinavian-Airlines-2-for-1-Couple-Up-To-Buckle-Up" /></span>Airline promo code is only revealed when two smartphones are placed side-by-side and activated together.]]></description>
	</item>
		<item>
		<title>&#8216;Like&#8217; Heinken On Facebook And Fill One Office To The Brim With Balloons</title>
		<link>http://www.psfk.com/2012/01/heineken-facebook-balloons.html</link>
		<pubDate>Tue, 17 Jan 2012 15:45:29 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Heineken-Um-Like-Um-Balao-Facebook-campaign-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Heineken-Um-Like-Um-Balao-Facebook-campaign" title="Heineken-Um-Like-Um-Balao-Facebook-campaign" /></span>The beer brand thanks social media fans in an interactive digital campaign to encourage more likes.]]></description>
	</item>
		<item>
		<title>Sesame Seed Braille On A Bun Promotes UK Fast Food Chain [Video]</title>
		<link>http://www.psfk.com/2012/01/fast-foodr-braille.html</link>
		<pubDate>Fri, 13 Jan 2012 16:04:15 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Wimpy-Braille-burgers-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Wimpy-Braille-burgers" title="Wimpy-Braille-burgers" /></span>Wimpy's employs a innovative marketing campaign that targets the visually impaired people to spread the message of inclusiveness.]]></description>
	</item>
		<item>
		<title>Google Turns Its Maps Feature Into Old School Maze Game [Video]</title>
		<link>http://www.psfk.com/2012/01/google-maps-labyrinth-game.html</link>
		<pubDate>Fri, 13 Jan 2012 13:30:53 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Google-Maps-game-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Google-Maps-game" title="Google-Maps-game" /></span>The search giant has recreated the classic boardgame, Labyrinth, using its database of world maps.]]></description>
	</item>
		<item>
		<title>Top Young Designers Take Over Selfridges</title>
		<link>http://www.psfk.com/2012/01/young-designers-selfridges.html</link>
		<pubDate>Thu, 12 Jan 2012 16:00:59 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/byt-window-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Young Designers Take Over Window Displays At UK Department Store" title="Young Designers Take Over Window Displays At UK Department Store" /></span>The UK department store showcases the best up-and-coming British fashion designers with their 'Bright Young Things' window displays in London.]]></description>
	</item>
		<item>
		<title>Volkswagen Car Turns Up On The Side Of A Building</title>
		<link>http://www.psfk.com/2012/01/volkswagen-up-france.html</link>
		<pubDate>Thu, 12 Jan 2012 14:15:09 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Volkswagen_Up_outdoor_display-France2-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Volkswagen_Up_outdoor_display-France2" title="Volkswagen_Up_outdoor_display-France2" /></span>The latest campaign from the German automaker promotes its new compact vehicle with an arresting outdoor display.]]></description>
	</item>
		<item>
		<title>Marc Jacobs Encourages Fans To Be Part Of The Family Photo Album</title>
		<link>http://www.psfk.com/2012/01/marc-jacobs-fan-photo-album.html</link>
		<pubDate>Tue, 10 Jan 2012 14:37:14 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/MarcFam-Marc-Jacobs-online-photo-album-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="MarcFam-Marc-Jacobs-online-photo-album" title="MarcFam-Marc-Jacobs-online-photo-album" /></span>Tapping into social media, fashion brand creates a collage of crowdsourced fan images from Twitter.]]></description>
	</item>
		<item>
		<title>P&amp;G&#8217;s Notepad Grocery Bag Lets You Make Your List On The Outside</title>
		<link>http://www.psfk.com/2012/01/pangs-notepad-grocery-bag.html</link>
		<pubDate>Fri, 06 Jan 2012 17:10:14 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/PG-Tide-Smart-Bag-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="P&amp;G-Tide-Smart-Bag" title="P&amp;G-Tide-Smart-Bag" /></span>The Tide Smart Bag doubles as a shopping list and has been gaining popularity due to its versatility and eco-friendly emphasis. ]]></description>
	</item>
		<item>
		<title>Creative Cut Out Billboard Changes Apperance From Day To Night</title>
		<link>http://www.psfk.com/2012/01/cut-out-billboard-changes-apperance.html</link>
		<pubDate>Fri, 06 Jan 2012 14:45:30 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/koleston-naturals-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="koleston-naturals" title="koleston-naturals" /></span>Hair Dye ad incorporates the landscape to effectively promote its product messaging of using natural ingredients.]]></description>
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		<item>
		<title>Weight Watchers Creates Virtual Support Network To Promote Healthy Living</title>
		<link>http://www.psfk.com/2012/01/weight-watchers-interactive-dieters.html</link>
		<pubDate>Thu, 05 Jan 2012 14:45:16 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Play-Weight-Watchers-interactive-video2-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Play-Weight-Watchers-interactive-video2" title="Play-Weight-Watchers-interactive-video2" /></span>The new campaign stars 180 real members to celebrate the positive side of losing weight.]]></description>
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		<title>Creative Renault Twingo Cars Include Bookshelves &amp; Recording Studio [Gallery]</title>
		<link>http://www.psfk.com/2012/01/renault-twingo-art-cars.html</link>
		<pubDate>Wed, 04 Jan 2012 17:15:42 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Renault-Twingo-Artistic-Concepts-Carscoop46-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Renault-Twingo-Artistic-Concepts-Carscoop46" title="Renault-Twingo-Artistic-Concepts-Carscoop46" /></span>The auto maker commissioned four artists to customize the Twingo hatchback to fit their personal lifestyle.  ]]></description>
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		<title>Hyundai Lets iPhone Users Race On The Big Screen In Times Square [Video]</title>
		<link>http://www.psfk.com/2012/01/hyundai-lets-iphone-users-race-on-the-big-screen-in-times-square-video.html</link>
		<pubDate>Tue, 03 Jan 2012 17:20:47 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/Hyundai-race-Times-Square-New-York-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Hyundai-race-Times-Square-New-York" title="Hyundai-race-Times-Square-New-York" /></span>Players were able to wirelessly control the Veloster in the world's largest racing game with their smartphones. ]]></description>
	</item>
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		<title>This Facebook App Will Pick Out The 10 Best Friends You Would Take To The Super Bowl</title>
		<link>http://www.psfk.com/2012/01/facebook-visa-super-bowl.html</link>
		<pubDate>Tue, 03 Jan 2012 15:58:30 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2012/01/You+10-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="You+10" title="You+10" /></span>The Visa You+10 Draft helps you pick out your 10 BFFs based on your social media interactions.]]></description>
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		<title>Mario Testino Reinvigorates Fabergé To A More Youthful Crowd</title>
		<link>http://www.psfk.com/2011/12/19th-century-russian-jewellery-house-uses-high-fashion-photographer-to-market-to-a-younger-crowd.html</link>
		<pubDate>Mon, 19 Dec 2011 15:42:37 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Faberge-Mario-Testino-ad-campaign-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Faberge-Mario-Testino-ad-campaign" title="Faberge-Mario-Testino-ad-campaign" /></span>A look at Russian jewellery brand's latest print ad campaign executed by renowned fashion photographer.]]></description>
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		<title>Mobile App Measures How Good You Are In Bed</title>
		<link>http://www.psfk.com/2011/12/mobile-app-measures-how-good-you-are-in-bed.html</link>
		<pubDate>Thu, 15 Dec 2011 15:55:05 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Condom08-safe-sex-mobile-app-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Condom08-safe-sex-mobile-app" title="Condom08-safe-sex-mobile-app" /></span>Condoms embedded with QR codes promote safe sex with a love making application. ]]></description>
	</item>
		<item>
		<title>Rapper Ice Cube Professes His Love For Architecture [Video]</title>
		<link>http://www.psfk.com/2011/12/rapper-ice-cube-professes-his-love-for-architecture-video.html</link>
		<pubDate>Tue, 13 Dec 2011 17:37:33 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/The-Eames-Ice-Cube-Pacific-Standard-Time-art-exhibit-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="The-Eames-Ice-Cube-Pacific-Standard-Time-art-exhibit" title="The-Eames-Ice-Cube-Pacific-Standard-Time-art-exhibit" /></span>Hip hop artist and actor gives a tour of The Eames, an architectural landmark in Los Angeles. ]]></description>
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		<item>
		<title>German News Site Highlights The Importance Of Second-By-Second Updates [Gallery]</title>
		<link>http://www.psfk.com/2011/12/german-news-site-highlights-the-importance-of-second-by-second-updates-gallery.html</link>
		<pubDate>Fri, 09 Dec 2011 17:30:23 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/stern-soldier-1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="stern-advertising-campaign" title="stern-advertising-campaign" /></span>Stern showcases a series of print ads to emphasize on capturing action as they happen. ]]></description>
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		<title>New Hallmark Ad Reminds Us That Giving Feels Just As Good As Receiving</title>
		<link>http://www.psfk.com/2011/12/new-hallmark-ad-reminds-us-that-giving-feels-just-as-good-as-receiving.html</link>
		<pubDate>Fri, 09 Dec 2011 17:20:25 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Hallmark-Give-and-Get-commercial-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Hallmark-Give-and-Get-commercial" title="Hallmark-Give-and-Get-commercial" /></span>Card company gives out that warm, fuzzy feeling in a new TV commercial. ]]></description>
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		<title>Amnesty Makes The Invisible Visible Through Street Art Installations [Video]</title>
		<link>http://www.psfk.com/2011/12/amnesty-makes-the-invisible-visible-through-street-art-installations-video.html</link>
		<pubDate>Fri, 09 Dec 2011 15:44:21 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Amnesty-fence-Making-the-Invisible-Visible-campaign-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Amnesty campaign, Cardiff, making the invisible visible." title="Amnesty campaign, Cardiff, making the invisible visible." /></span>A set of faces have appeared on fences in Europe to create awareness for human rights. ]]></description>
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		<title>Australian Surfers Welcome Summer With Neon Wetsuits &amp; Surfboards</title>
		<link>http://www.psfk.com/2011/12/australian-surfers-welcome-summer-with-neon-wetsuits-surfboards.html</link>
		<pubDate>Fri, 09 Dec 2011 15:35:33 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Strongbow-welcoming-of-summer-surfing-event-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Strongbow-welcoming-of-summer-surfing-event" title="Strongbow-welcoming-of-summer-surfing-event" /></span>Strongbow created a night time surfing event to mark the start of a new season. ]]></description>
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		<title>Coca Cola Campaign Sends Overseas Workers Home For The Holidays [Video]</title>
		<link>http://www.psfk.com/2011/12/coca-cola-campaign-sends-overseas-workers-home-for-the-holidays-video.html</link>
		<pubDate>Fri, 09 Dec 2011 13:04:38 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/coca-cola-ofw-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Coca Cola Campaign Sends Overseas Workers Home For The Holidays [Video]" title="Coca Cola Campaign Sends Overseas Workers Home For The Holidays [Video]" /></span>"Where Will Happiness Strike Next" helps reunite Filipino workers with their families.]]></description>
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