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cannes 2012
Technology june 30, 2012

Industry Experts Weigh In On How Advertising Has Changed [Cannes]

What the most influential players in the advertising, branding, and marketing industries think will be the next big marketing trend.

Work june 30, 2012

Organic Exec On The Value Of Cross-Platform Content [Cannes]

Marita Scarfi, CEO of Omnicom's global digital agency, shares her thoughts on the rise of mobile and its effect on multi-channel campaigns.

Luxury june 30, 2012

Profero Co-Founder On Truly Global Capabilities [Cannes]

Wayne Arnold, Co-founder and Global CEO of the London based worldwide digital agency discusses what it means for a brand to truly be 'global.'

Design & Architecture june 30, 2012

Founder Of Joint London On Collaborative Solutions [Cannes]

Damon Collins discusses what inspired him to create his brand new agency, and how flexibility is required to be truly creative.

Innovation june 30, 2012

This Week In Brand Strategy & Marketing [Cannes And LeWeb]

PSFK curates some of the strategy, digital and creative advertising news catching our attention - particularly following last week's Cannes Lions and LeWeb London festivals.

Technology june 23, 2012

Yahoo! Insights Guru On How Moms Are Using Technology [Cannes]

Lauren Weinberg, the VP of Research and Insights at Yahoo!, explains how the Internet can provide tools to create more meaningful family moments.

Sustainability june 23, 2012

Havas Media Boss On Seeing Crisis As Opportunity [Cannes]

Dominique Delport is the Haves Media France CEO. His company enables brands to access specialists across multiple channels and platforms in order to best understand their markets.

Work june 23, 2012

CEO of eYeka On Connecting With Consumers [Cannes]

Francois Petavy discusses how looking at an agency as a community of creative talents is the way to produce the best work.

IoT june 23, 2012

Ad Director, Coca-Cola On The Benefits Of Uncertainty [Cannes]

Guido Rosales discusses how it is necessary to take risks by creating adventurous campaigns across diverse channels in unrealized markets.

Advertising june 23, 2012

Mindshare Entertainment Exec On The Beauty Of Collaboration [Cannes]

David Lang on the how to get insight into and engage with consumers.

Work june 23, 2012

Advertising School Exec On Training The New Creative [Cannes]

Anders Sjostedt, Global Director of Executive Programs at Hyper Island, discusses how it is now 'unprofessional' for advertising minds -- no matter how old -- to shun social media.

Design & Architecture june 23, 2012

BBDO Boss On The Forgotten Craft Of Creativity [Cannes]

David Lubars gives his thoughts on why attention to detail is always the best tool for the job.

Arts & Culture june 23, 2012

Goodby Founder: Selling Ideas Is As Important As Coming Up With Them [Cannes]

Jeff Goodby discusses why it's important for creatives to keep their edge why he expects clients to keep up.

Gaming & Play june 23, 2012

Landor Creative Director: Design From The Consumer's Perspective [Cannes]

Peter Knapp discusses how in order to understand a client or audience agencies might have to use non-traditional approaches from other disciplines like psychology or science.

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