At PSFK Conference NYC, Celestine Arnold gave an eye-opening talk on the “Ghost in the Machine: Digital Multiculture.” Celestine discussed the role of race and culture in video games – and the gaming industry’s failure to address (and successfully market towards) it. While minorities make up a disproportionately large percentage of the gaming community, most games cater to an assumed mainstream (white, male) player….

We’re looking forward to having Celestine Arnold, creative strategy consultant, join us at our upcoming PSFK Conference NYC 2009. Celestine will be speaking on the changing face of race in gaming, virtual worlds and social networks.
First, who are you and what do you do?
My name is Celestine Arnold and I’m a creative strategy consultant to brands and agencies. I generally work in the gaming, social media and digital spheres, but have worked across all types of industries. I find it is nice to mix it up a bit.
In one paragraph, can you explain what themes and ideas you hope to [...]