The city of Chicago is reportedly in talks with Apple to sponsor the renovation and improvement of its North and Clybourn Station. If successful, the city would net four million dollars from the deal, while Apple would maintain primary advertising rights to the station.

“The Ledge” is a hanging, transparent glass area that juts 4 feet out of the west side of the tower. It offers a completely unobstructed view of the city from 1,353 feet in the air. Acrophobic readers take note- the 1.5 inch thick glass floors can withstand 5 tons.

On a recent stop in Chicago, PSFK noticed the James Hotel uses 100% recyclable keycards as an eco-friendly alternative to the more common plastic cards. The James card feels like a thick business card and has a matte finish on the front with a glossy varnish protecting the magnetic strip on the back.

Scott took a trip to his old hang out, Chicago, and was underwhelmed by it all:

AdRants provides an overview of the Chicago ad:tech panel on “What Blogs Are Teaching Us About The New Rules of Marketing,” which provides the audience with a broad over view of the issues companies need to consider when debating the launch of a corporate weblog or marketing-related weblog.
“The recurring theme throughout the session centered on the need to stay true to the brand and to live within the company guidelines both legal and otherwise,” AdRant says.
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