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Advertising january 8, 2014

Drew Neisser: 5 Keys To Getting Social In 2014

President and CEO of Renegade looks at the media challenges of the coming year and shows how we can best leverage them.

Advertising april 29, 2013

Band Captures The Sound Of The Northern Lights

US alternative rock band, OK Go, have collaborated with Sony to create musical innovation.

Advertising april 10, 2013

Old Spice Parodies 1980’s TV Jingles In Latest Campaign [Video]

The men's grooming brand shows off its new lineup of bar soaps by paying tribute to old 1980s commercials.

Advertising march 24, 2013

PSFK’S Top Five Stories Of The Week

Film app that uses audience, 3D action figures take the place of business cards and a super speedy ad agency. We review the best in design, culture, branding and tech.

Advertising december 20, 2012

Google Demonstrates Ecommerce Problems In Real-Life Parody Videos

Commercials show how frustrating a complicated checkout process can be for shoppers.

Advertising december 7, 2012

Verizon DVR Machine Watches TV Viewers To Deliver Relevant Ads

Verizon seeks a patent for a TV set top recorder capable of monitoring television viewers as they watch shows and serving them commercials relevant to their real-time actions.

Advertising december 3, 2012

The Bigger The Nose, Bigger The Discount On A New A/C

Argentinian electronics company creates buzz by offering consumers with over-sized sniffers 25% off on new air conditioners.

Advertising september 24, 2012

13 Stories You Need To Know

The cast of West Wing performing in political ads, whether beer exposed to an atomic bomb is drinkable, and a Broadway show by Poise on menopause...Links to start your day with.

Advertising september 3, 2012

Ford Escape Ads Focus On Employees With Ideas

Commercials highlight staff that made a difference by coming up with new innovation for the motor company.

Advertising february 29, 2012

Wes Anderson Directs New Commercials For Hyundai [Video]

The famous film director brings his unique aesthetic to the carmaker's ads that debuted during the Academy Awards.

Retail february 8, 2012

Are Consumers Hard Wired For Deals? [Headlines]

New science suggests that shoppers have innate tendency to fall for bargains.

Advertising february 3, 2012

Old Spice Man Crashes Other Product’s Commercials [Video]

The brand takes over ads for other Procter & Gamble products Bounce and Charmin.

Advertising november 17, 2011

How Would You Feel After Meeting Healthier Version Of Yourself? [Video]

An advertising campaign captures the emotion associated with good health by reuniting two versions the same person who have made different lifestyle decisions after significant time apart.

Advertising november 16, 2011

Comedians Now Pitching For Advertising [Headlines]

As a result of the economic downtown, advertisers and comedians are joining forces, supposing that laughter turns viewer into buyer.

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