http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 18:25:36 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/11/siri-meet-your-talking-tech-ancestor-the-furby-video.html Tue, 08 Nov 2011 12:00:10 +0000 In a lighthearted take on cross-generational communication, the late-90's talking toy meets the advanced iPhone assistant. Will they get along?]]> http://www.psfk.com/2011/10/sony-buys-out-ericsson-for-1-5-billion-headlines.html Fri, 28 Oct 2011 08:30:07 +0000 The deal will enable better integration between smartphones and other devices and benefit the music label, Playstation, and movie studio.]]> http://www.psfk.com/2011/09/co-created-iconography-helps-depict-complex-notions-within-urban-communities.html Wed, 07 Sep 2011 18:06:10 +0000 Iconathons - organized by a collaboration between Code for America and The Noun Project - invite graphic designers, public issue experts and civically-minded individuals to jointly develop symbols that clearly communicate civic issues.]]> http://www.psfk.com/2011/08/third-party-apps-now-available-on-skype.html Wed, 31 Aug 2011 17:52:33 +0000 Skype recently opened a new directory site where users can buy and download third party apps.]]> http://www.psfk.com/2011/08/will-private-conversations-ever-be-possible-again.html Mon, 15 Aug 2011 18:32:50 +0000 The use of social networking to mobilize the London riots has showed us that mobile service providers will always hand over private information to the authorities. What does this mean for the average private conversation?]]> http://www.psfk.com/2011/07/simple-math-predicts-decline-and-fall-of-facebook.html Mon, 25 Jul 2011 14:35:28 +0000 In the world of social media, Facebook is currently king. But how long will its reign last? ]]> http://www.psfk.com/2011/07/publicis-buys-social-media-agency-big-fuel-headlines.html Tue, 19 Jul 2011 18:49:23 +0000 Big Fuel is the latest to join Publicis' VivaKi group of acquired agencies which already includes Digitas, Razorfish and more.]]> http://www.psfk.com/2011/06/this-abridged-week-in-brand-strategy-marketing.html Fri, 24 Jun 2011 15:00:41 +0000 PSFK curates some of the brand strategy, digital and creative advertising news that caught our attention this week.]]> http://www.psfk.com/2011/05/insights-dont-exist.html Wed, 11 May 2011 15:00:24 +0000 Farrah Bostic at Pretty Little Head got us wondering if we've 'observed' insights to death.]]> http://www.psfk.com/2011/03/frog-design-how-honest-should-smart-devices-be.html Mon, 21 Mar 2011 17:28:55 +0000 Will devices of the future be just as as moral (or immoral) as our friends, family, and coworkers? Will they aid us in upholding our own sense of honesty?]]> http://www.psfk.com/2010/12/us-postal-service-trucks-as-data-gathering-nodes.html Thu, 23 Dec 2010 14:10:42 +0000 A new use of the Postal Service's fleet of vehicles could lead to an improved communications infrastructure.]]> http://www.psfk.com/2010/11/the-role-of-personality-in-creativity.html Mon, 08 Nov 2010 13:03:56 +0000 Frog Design proposes three approaches by which to bring personality into an organization's creative product.]]> http://www.psfk.com/2010/10/this-week-in-brand-strategy-advertising-17.html Fri, 29 Oct 2010 12:03:34 +0000 PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this past week.]]> http://www.psfk.com/2010/09/what-madison-avenue-and-silicon-valley-can-learn-from-each-other.html Thu, 23 Sep 2010 16:03:06 +0000 In an increasingly digitized world where products can communicate and experiences can advertise - what can agencies and start-ups learn from each other about technology, business and marketing?]]> http://www.psfk.com/2010/09/how-to-connect-with-millennials.html Wed, 22 Sep 2010 17:20:36 +0000 Two recent articles provide insight from consumer psychology into how brands can best engage Gen Y, and context for how Pepsi accomplished this with the Pepsi Refresh Project.]]> http://www.psfk.com/2010/09/where-do-good-ideas-come-from.html Tue, 21 Sep 2010 20:51:26 +0000 A new book by Steven Johnson identifies environmental factors that help facilitate and foster the development of creative and innovative ideas.]]> http://www.psfk.com/2010/09/redefining-innovation-and-reintroducing-humanity.html Tue, 21 Sep 2010 18:40:07 +0000 Howard W. Buffett proposes that technology is incomplete in facilitating philanthropy, and needs to be combined with consistent, committed action.]]> http://www.psfk.com/2010/09/why-the-brand-must-be-the-story.html Tue, 07 Sep 2010 18:47:48 +0000 Tom Peters on why brands must create a narrative worth telling.]]> http://www.psfk.com/2010/08/decoding-cryptic-status-updates-with-social-steganography.html Tue, 24 Aug 2010 10:38:24 +0000 Living publicly in the social sphere often requires knowing how to say one thing, but mean another.]]> http://www.psfk.com/2010/08/evolving-advertising-to-become-the-object-idea.html Tue, 17 Aug 2010 10:59:51 +0000 Hugh MacLeod expands on the idea of the social object.]]> http://www.psfk.com/2010/08/a-better-creative-brief-for-the-post-digital-age.html Tue, 10 Aug 2010 17:35:20 +0000 Goodby's Gareth Kay suggests different ways to think about modern communication strategies.]]> http://www.psfk.com/2010/07/mayo-clinic-announces-healthcares-first-center-for-social-media.html Fri, 30 Jul 2010 20:57:27 +0000 Healthcare venture looks at streamlining communications between hospitals, doctors and patients through social networking tools.]]> http://www.psfk.com/2010/07/long-distance-printing-with-the-facadeprinter.html Thu, 15 Jul 2010 18:56:48 +0000 The Facadeprinter system can be used for a variety of applications to print on large outdoor surfaces.]]> http://www.psfk.com/2010/06/seth-godin-do-you-have-the-right-to-be-heard.html Mon, 28 Jun 2010 14:35:46 +0000 I'm not talking about the ability to be heard... we solved that problem a few years ago. It used to be logistically impossible to make it easy for the masses to speak up and to sort and respond to the feedback. Now, though, that part is easy.]]> http://www.psfk.com/2010/02/the-future-well-design-for-health-and-happiness.html Tue, 09 Feb 2010 15:26:08 +0000 Today, Grant Harrison and Dr. Jay Parkinson launched their design and innovation consulting firm, The Future Well.]]> http://www.psfk.com/2010/01/scratch-a-programming-language-for-kids.html Wed, 27 Jan 2010 19:59:30 +0000 The MIT Media Lab has developed a programming language simple enough for children to use.]]> http://www.psfk.com/2010/01/telepathy-easier-than-we-thought.html Tue, 12 Jan 2010 16:29:12 +0000 A recent article from The Economist ends with a hypothetical thought about the future of communications: telepathy could be achieved if we implant phones into our heads.]]> http://www.psfk.com/2010/01/pics-world%e2%80%99s-largest-classified-bulletin-board.html Fri, 08 Jan 2010 07:03:26 +0000 La casa de Carlitos y Patricia has produced a spectacular (and useful) advertisement for eBay ads, the new local classified ads service that's been launched in Spain.]]> http://www.psfk.com/2009/10/diary-objects-private-electronic-sharing.html Mon, 12 Oct 2009 15:39:46 +0000 Looking to create better communications channels for families who live far from each other, Mimi Son, a designer from the Copenhagen Institute of Interaction Design has created the "Here and There" diary object.]]> http://www.psfk.com/2009/08/george-parker-i-am-not-alone.html Tue, 18 Aug 2009 07:00:22 +0000 I’ve been accused of Twitter bashing on both my blogs and columns. To which I have to admit, there is some truth to that, but as I’ve tried to explain many times, it isn’t because I have anything against it as a communications platform, or that I don’t think, as a business, it will ever make anything close to the astronomical numbers people are punting around. No, what I don’t like about it personally is that it is yet one more brick in the wall being erected to block human communication. To which you answer, it’s a great communication tool.Read more...]]>