PSFK LogoTopic: conceptual

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(Video) Forever Young and Imagining Possibilities: James Dean Lives?

(Video) Forever Young and Imagining Possibilities: James Dean Lives?

South African agency King James and director Keith Rose have revived James Dean in a technically impressive spot for Allan Gray, a South African financial services firm.

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Augmented Reality YouTube War: The World Series of Tubing

Augmented Reality YouTube War: The World Series of Tubing

YouTube War is a conceptual augmented reality game created by Aaron Meyers and Jeff Crouse. Combining the intensity of a high-stakes poker tournament with the bizarre world of sensational online video, the competition consists of two players trying to out-do each other by presenting a series of videos (rendered as an augmented reality layer on top of a real card) to an audience. The crowd decides which video/card wins, and the winner takes both cards. The process repeats until the deck is gone, and whoever has the most cards at the end, wins.
[via Eyebeam]

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