Consumer Archives - PSFK

Benjamin Dyett. How Revolutionizing The Workplace Creates Better Ideas [PSFK 2013]
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Tag: Consumer

Sibte Hassan: Protecting The Presence Of Local Brands

Founder of ethical start-up Karmio talks about his newest venture and how he...

Barbara Rybicki: Is Your Brand Vibrant Enough To Survive Or Lead Cultural Change?

Barb Rybicki, VP Cultural Insight at Added Value, discusses why companies need...

Facebook Releases New Ad For Their ‘Almost’ Operating System

The social network has already debuted a commercial for its 'Home Phone'...

Brad Grossman: Are Brands Taking Back Marketing?

Cultural think-tank founder and publisher of the Zeitgeist guide examines the...

How Bing Adds Human Touch For A Richer User Interface On The Web [Video]

Stephanie Horstmanshof and Kristin Dean trace the company's trajectory from a...

How Is The Empowered Shopper Changing The Retail Landscape? [Future Of Retail]

Founder Piers Fawkes introduces PSFK's third annual survey of retail trends...

Only 11% of Consumers Watch Network Programming Without A TV [Headlines]

A new study by comScore examined the viewing habits of 10,000 people over five...

Triple Pundit: Why Brands Should Engage Kids

Technological savvy has given socially and environmentally conscious youth a...

Japanese Virtual Shops Let Users ‘Walk’ Through Them Like Real Stores

Consumers in Japan can now visit retail shops without leaving their homes.

Robotic Mannequins Help Online Shoppers Find The Perfect Size

Customers can now see how clothes might look on them in a virtual change room.

Coca-Cola Launches A Low-Cal, Non-Alcoholic Beer

Beverage company revamps exclusive drink to appeal to a European market.

Order Pizza Directly From A Refrigerator Magnet

An Italian restaurant in Dubai has utilized Bluetooth technology to let...

Who Is The Chinese Consumer Of 2020? [Headlines]

A recent report from McKinsey gives some insight into what the qualities of...

Fostering A Love For Learning Through Game Mechanics [Future Of Gaming]

PSFK spoke about the Future Of Gaming with the founder of DimensionU, an...

Game Leverages Collective Purchasing Power To Influence Businesses’ Environmental...

Greensquare is a Gaming For Good submission that empowers gamers with...

Coke Stumbles With White Can & Switches Back To Red

Coca Cola consumers confused the promotional cans for Diet Coke.

Online Holiday Shopping Nearly $11 Bn In 2011 [Headlines]

So far, the growth rate for e-commerce has risen by 14%, according to new...

Tablets Create Shift In American Consumer Base [Headlines]

20% of mobile commerce comes from users using iPads and similar devices, and...

Coca-cola + Nexus Interactive Arts Unveil World’s Largest Digital “Waterfall&...

The iconic soft drink company inspires refreshing multidimensional creativity by...

Adidas Set To Launch $1 Shoe In India

The popular shoe and sports apparel company sees a self-funding distribution...

iPhone App Lets You Know Which Green Labels Are Actually Meaningful

The Eco-Labels app informs shoppers on verified eco-friendly products.

Pay For Online Items By Tapping Your Phone Near A Laptop

MasterCard is working with Intel to provide a streamlined checkout process of...

Ed Cotton: What’s The Mindset Of The American Shopper?

Consumers are opting to share more and spend less in these economic hard times.

The De-Coupling Of Confidence And Spending [Headlines]

A long-standing economic assumption is being challenged.

Sony Buys Out Ericsson For $1.5 Billion [Headlines]

The deal will enable better integration between smartphones and other devices...

Track Price Changes Of Restaurant Menus

Website run by a well-known food critic lets you know when restaurant menu...

Text Any Local Business With A Handy New App

TalkTo can connect the user to any local business for queries, information or...

Car Shop From Your Couch With Text Messaging

Automaker Ford will allow customers to receive promotional information about...

Responsible Creativity & Culture [Video]

A panel discussion at the 2011 PSFK Conference in NYC on how sustainability is...

Cheaper iPhone 4 To Compete In Emerging Markets [Headlines]

Apple vies for a spot in the low-end market by launching a cheaper iPhone 4 at...

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