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	<title>@PSFK &#187; Consumer</title>
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	<link>http://www.psfk.com</link>
	
	<description>Your Go-To Source For New Ideas And Inspiration</description>
	
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		<item>
		<title>Fostering A Love For Learning Through Game Mechanics [Future Of Gaming]</title>
		<link>http://www.psfk.com/2011/12/fostering-a-love-for-learning-through-game-mechanics.html</link>
		<pubDate>Thu, 08 Dec 2011 16:55:52 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/Knowledge.DimensionU4-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Knowledge-DimensionU-learning-education" title="Knowledge-DimensionU-learning-education" /></span>PSFK spoke about the Future Of Gaming with the founder of DimensionU, an interactive online gaming platform and learning resource intended to help students in grades K-12 hone their math and literacy skills.]]></description>
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		<item>
		<title>Game Leverages Collective Purchasing Power To Influence Businesses&#8217; Environmental Practices [Future Of Gaming]</title>
		<link>http://www.psfk.com/2011/12/game-leverages-collective-purchasing-power-to-influence-businesses-environmental-practices-future-of-gaming.html</link>
		<pubDate>Wed, 07 Dec 2011 16:50:16 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/greensquare-awkward-hug-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="greensquare-awkward-hug" title="greensquare-awkward-hug" /></span>Greensquare is a Gaming For Good submission that empowers gamers with crowdsourced data to help them make informed purchasing decisions.]]></description>
	</item>
		<item>
		<title>Coke Stumbles With White Can &amp; Switches Back To Red</title>
		<link>http://www.psfk.com/2011/12/coke-stumbles-with-white-can-switches-back-to-red.html</link>
		<pubDate>Tue, 06 Dec 2011 15:10:15 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Coca-Cola-white-cans-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Coca-Cola-white-cans" title="Coca-Cola-white-cans" /></span>Coca Cola consumers confused the promotional cans for Diet Coke. ]]></description>
	</item>
		<item>
		<title>Online Holiday Shopping Nearly $11 Bn In 2011 [Headlines]</title>
		<link>http://www.psfk.com/2011/11/online-holiday-shopping-nearly-11-bn-in-2011-headlines.html</link>
		<pubDate>Tue, 29 Nov 2011 18:14:43 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/online-holiday-shopping1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Black laptop Xmas" title="Black laptop Xmas" /></span>So far, the growth rate for e-commerce has risen by 14%, according to new comScore data.]]></description>
	</item>
		<item>
		<title>Tablets Create Shift In American Consumer Base [Headlines]</title>
		<link>http://www.psfk.com/2011/11/tablets-create-shift-in-american-consumer-base-headlines.html</link>
		<pubDate>Tue, 29 Nov 2011 16:11:02 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/tablet-info-graphic-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="tablet-info-graphic" title="tablet-info-graphic" /></span>20% of mobile commerce comes from users using iPads and similar devices, and experts expect the numbers to increase dramatically in the next 4 years.]]></description>
	</item>
		<item>
		<title>Coca-cola + Nexus Interactive Arts Unveil World&#8217;s Largest Digital &#8220;Waterfall&#8221;</title>
		<link>http://www.psfk.com/2011/11/coca-cola-nexus-interactive-arts-unveil-worlds-largest-digital-waterfall.html</link>
		<pubDate>Tue, 22 Nov 2011 15:35:23 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/Coca-cola-Cascada-Wall-Ecuador1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Coca-cola-Cascada-Wall-Ecuador" title="Coca-cola-Cascada-Wall-Ecuador" /></span>The iconic soft drink company inspires refreshing multidimensional creativity by building the world's largest interactive installation in Ecuador.

]]></description>
	</item>
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		<title>Adidas Set To Launch $1 Shoe In India</title>
		<link>http://www.psfk.com/2011/11/adidas-set-to-launch-1-shoe-in-india.html</link>
		<pubDate>Mon, 21 Nov 2011 18:18:21 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/Adidas-One-Dollar-Shoe-India1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Adidas-One-Dollar-Shoe-India" title="Adidas-One-Dollar-Shoe-India" /></span>The popular shoe and sports apparel company sees a self-funding distribution network in the high-volume market. ]]></description>
	</item>
		<item>
		<title>iPhone App Lets You Know Which Green Labels Are Actually Meaningful</title>
		<link>http://www.psfk.com/2011/11/iphone-app-lets-you-know-which-green-labels-are-actually-meaningful.html</link>
		<pubDate>Thu, 17 Nov 2011 13:02:54 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/Eco-Label-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Eco-Label" title="Eco-Label" /></span>The Eco-Labels app informs shoppers on verified eco-friendly products.]]></description>
	</item>
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		<title>Pay For Online Items By Tapping Your Phone Near A Laptop</title>
		<link>http://www.psfk.com/2011/11/pay-for-online-items-by-tapping-your-phone-near-a-laptop.html</link>
		<pubDate>Wed, 16 Nov 2011 13:09:17 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/MastCard-Ultrabook-tap-to-pay-technology-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="MastCard-Ultrabook-tap-to-pay-technology" title="MastCard-Ultrabook-tap-to-pay-technology" /></span>MasterCard is working with Intel to provide a streamlined checkout process of online consumers. ]]></description>
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		<title>Ed Cotton: What’s The Mindset Of The American Shopper?</title>
		<link>http://www.psfk.com/2011/11/ed-cotton-what%e2%80%99s-the-mindset-of-the-american-shopper.html</link>
		<pubDate>Mon, 14 Nov 2011 16:43:10 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/07/ed-cotton-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="ed-cotton-236x190" title="ed-cotton-236x190" /></span>Consumers are opting to share more and spend less in these economic hard times.]]></description>
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		<title>The De-Coupling Of Confidence And Spending [Headlines]</title>
		<link>http://www.psfk.com/2011/11/the-de-coupling-of-confidence-and-spending-headlines.html</link>
		<pubDate>Tue, 01 Nov 2011 09:15:17 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/09/consumer_shopping-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="consumer_shopping" title="consumer_shopping" /></span>A long-standing economic assumption is being challenged.]]></description>
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		<title>Sony Buys Out Ericsson For $1.5 Billion [Headlines]</title>
		<link>http://www.psfk.com/2011/10/sony-buys-out-ericsson-for-1-5-billion-headlines.html</link>
		<pubDate>Fri, 28 Oct 2011 08:30:07 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/10/sony-building-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="sony-building" title="sony-building" /></span>The deal will enable better integration between smartphones and other devices and benefit the music label, Playstation, and movie studio.]]></description>
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		<title>Track Price Changes Of Restaurant Menus</title>
		<link>http://www.psfk.com/2011/10/track-price-changes-of-restaurant-menus.html</link>
		<pubDate>Mon, 03 Oct 2011 11:56:36 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/10/The_Price_Hike-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="The_Price_Hike" title="The_Price_Hike" /></span>Website run by a well-known food critic lets you know when restaurant menu prices increase. ]]></description>
	</item>
		<item>
		<title>Text Any Local Business With A Handy New App</title>
		<link>http://www.psfk.com/2011/09/text-any-local-business-with-a-handy-new-app.html</link>
		<pubDate>Tue, 20 Sep 2011 17:04:04 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/09/talk_to_app-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="talk_to_app" title="talk_to_app" /></span>TalkTo can connect the user to any local business for queries, information or reservations.]]></description>
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		<title>Car Shop From Your Couch With Text Messaging</title>
		<link>http://www.psfk.com/2011/09/car-shop-from-your-couch-with-text-messaging.html</link>
		<pubDate>Fri, 09 Sep 2011 14:58:20 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/09/FordDirect_text_message-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="FordDirect offers information via text message" title="FordDirect_text_message" /></span>Automaker Ford will allow customers to receive promotional information about specific car models on their phones. ]]></description>
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		<title>Responsible Creativity &amp; Culture [Video]</title>
		<link>http://www.psfk.com/2011/08/responsible-creativity-culture-video.html</link>
		<pubDate>Tue, 30 Aug 2011 12:59:01 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/panel_on_responsible_creativity-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="panel_on_responsible_creativity" title="panel_on_responsible_creativity" /></span>A panel discussion at the 2011 PSFK Conference in NYC on how sustainability is being embraced in society, small businesses and industries.]]></description>
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		<title>Cheaper iPhone 4 To Compete In Emerging Markets [Headlines]</title>
		<link>http://www.psfk.com/2011/08/cheaper-iphone-4-to-compete-in-emerging-markets-headlines.html</link>
		<pubDate>Mon, 29 Aug 2011 18:00:09 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/iphone-4-cheaper-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="iphone-4-cheaper" title="iphone-4-cheaper" /></span>Apple vies for a spot in the low-end market by launching a cheaper iPhone 4 at around the same time as the release of the iPhone 5 in late September.]]></description>
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		<title>China Shopping Like It&#8217;s Not Mao&#8217;s Business [Headlines]</title>
		<link>http://www.psfk.com/2011/08/china-shopping-like-its-not-maos-business-headlines.html</link>
		<pubDate>Mon, 29 Aug 2011 15:36:24 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/china-shopping-middle-class-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="china-shopping-middle-class" title="china-shopping-middle-class" /></span>Middle class Chinese are working hard but also shopping like never before and it's playing a significant part in strengthening China's economy.]]></description>
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		<title>Square&#8217;s Card Case App Lets You Pay With Only Your Name</title>
		<link>http://www.psfk.com/2011/08/pay-by-saying-your-name-with-the-square-card-case-app.html</link>
		<pubDate>Sat, 27 Aug 2011 14:35:12 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/PSFK_Square_Card_Case_iPhone_1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="PSFK_Square_Card_Case_iPhone_1" title="PSFK_Square_Card_Case_iPhone_1" /></span>Square Card Case allows you to start a tab at participating merchant stores and pay by just stating your name at checkout. ]]></description>
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		<title>Want To Learn Marketing? Follow A Food Truck [Headlines]</title>
		<link>http://www.psfk.com/2011/08/want-to-learn-marketing-follow-a-food-truck-headlines.html</link>
		<pubDate>Thu, 25 Aug 2011 16:15:18 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/food-truck-marketing-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Yumbii taco truck" title="Yumbii taco truck" /></span>Food trucks are becoming a cultural phenomenon. They draw long line ups that include students and businessmen and some have a cult status Twitter following. Grant McCracken explains what they're doing right.]]></description>
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		<title>China Is The Biggest Market For PCs [Headlines]</title>
		<link>http://www.psfk.com/2011/08/china-is-the-biggest-market-for-pcs-headlines.html</link>
		<pubDate>Thu, 25 Aug 2011 04:44:43 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/china-personal-computer-market-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="china-personal-computer-market" title="china-personal-computer-market" /></span>China has succeeded the United States as the biggest market for personal computers.]]></description>
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		<title>Magazine For Plus-Size Fashion Hits The Stands At Tesco [Headlines]</title>
		<link>http://www.psfk.com/2011/08/magazine-for-plus-size-fashion-hits-the-stands-at-tesco-headlines.html</link>
		<pubDate>Tue, 23 Aug 2011 15:33:00 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/beautiful-magazine-plus-size-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="beautiful-magazine-plus-size" title="beautiful-magazine-plus-size" /></span>'Beautiful,' a magazine for plus-size fashion debuted earlier with trial issues available online and at Evans plus-size clothing stores. Now the fall issue is hitting the stands at Tesco with a print run of up to 50,000.]]></description>
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		<title>Springwise: Coffee So Custom You Can Even Name Your Blend</title>
		<link>http://www.psfk.com/2011/08/springwise-coffee-so-custom-you-can-even-name-your-blend.html</link>
		<pubDate>Tue, 23 Aug 2011 14:55:45 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/eightpointnine-coffee-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="eightpointnine-coffee" title="eightpointnine-coffee" /></span>EightPointNine is a UK-based coffee service that will create a blend of coffee to suit your flavor preferences.]]></description>
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		<title>Grant McCracken: Lincoln Still A Luxury Car Despite Mediocre Design</title>
		<link>http://www.psfk.com/2011/08/grant-mccracken-lincoln-still-a-luxury-car-despite-mediocre-design.html</link>
		<pubDate>Fri, 19 Aug 2011 11:00:23 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/06/GrantMcCracken-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="GrantMcCracken" title="GrantMcCracken" /></span>Grant McCracken comes to the realization that the design of Lincoln cars is anything but evolutionary.]]></description>
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		<title>Digital Mirrors For Sampling Makeup</title>
		<link>http://www.psfk.com/2011/08/digital-mirrors-for-sampling-makeup.html</link>
		<pubDate>Fri, 12 Aug 2011 14:04:00 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/makeup1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="makeup" title="makeup" /></span>Japanese beauty retailer Shiseido is using technology to enhance the cosmetics department of its Tokyo store. ]]></description>
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		<title>Virtual Fitting Room Uses Augmented Reality For Trying On Outfits</title>
		<link>http://www.psfk.com/2011/08/virtual-fitting-room-uses-augmented-reality-for-trying-on-outfits.html</link>
		<pubDate>Fri, 12 Aug 2011 14:03:33 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/07/Topshop_InstantTryOn-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Topshop_InstantTryOn" title="Topshop_InstantTryOn" /></span>Fashion retailer Topshop has created a virtual fitting area for the new “dress up” collection debuting in its Moscow, Russia store.]]></description>
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		<title>Mirror Lets Kids Try On Virtual Outfits</title>
		<link>http://www.psfk.com/2011/08/mirror-lets-kids-try-on-virtual-outfits.html</link>
		<pubDate>Fri, 12 Aug 2011 14:01:56 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/Disney_InstantTryOn1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="INNOVENTIONS DREAM HOME DAUGHTERÃS ROOM" title="INNOVENTIONS DREAM HOME DAUGHTERÃS ROOM" /></span>Tomorrowland, a section of Disneyland in California, features an augmented reality mirror that acts as an entertaining and novel way to shop for children’s clothes.]]></description>
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		<title>Future Of Retail: Instant Try It On</title>
		<link>http://www.psfk.com/2011/08/future-of-retail-instant-try-it-on.html</link>
		<pubDate>Fri, 12 Aug 2011 14:00:08 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/InstantTryOn_Title_Thumb.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="InstantTryOn_Title_Thumb" title="InstantTryOn_Title_Thumb" /></span>Retailers are beginning to offer electronic mirrors and displays that superimpose products such as clothing and jewelry onto the bodies of shoppers. ]]></description>
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		<title>$1.63M Investment Gives ThinkNear The Legs To Run</title>
		<link>http://www.psfk.com/2011/08/1-63m-investment-gives-thinknear-the-legs-to-run.html</link>
		<pubDate>Thu, 04 Aug 2011 18:06:08 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/08/eli-portnoy-thinknear-1-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="eli-portnoy-thinknear (1)" title="eli-portnoy-thinknear (1)" /></span>ThinkNear launches its geo-targeting service to help businesses bring customers in when they most need them, like during off-hours.]]></description>
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		<title>Nokia Losing Wealthy Chinese Customers To Apple [Headlines]</title>
		<link>http://www.psfk.com/2011/07/nokia-losing-wealthy-chinese-customers-to-apple-headlines.html</link>
		<pubDate>Thu, 28 Jul 2011 15:56:41 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/07/China-apple-market-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="China-apple-market" title="China-apple-market" /></span>Nokia once controlled more than half of the upper middle class market in China. In less than three years, it has dropped to 10 percent.]]></description>
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