consumers Archives - PSFK

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Tag: consumers

Ross Martin: How Millenials’ Use Of Tech Is Changing Marketing [PSFK 2013]

Ahead of PSFK CONFERENCE 2013, Ross Martin of Viacom and Scratch discussed how...

Frog: Procter & Gamble Says Emotional Connections Are Crucial For Branding

Mindsharing chats with Phil Duncan, Global Design Officer at the major...

One Day…People Will Be Able To Vote With Their Money

Diana Verde Nieto of Positive Luxury looks forward to a day when consumers will...

PSFK Pick’s: Top Shops For Amex Small Business Saturday

Show your support for independent vendors on November 24th by shopping local and...

Using Data For Good – Diana Verde Nieto, Positive Luxury [Video]

CEO shares a new way for socially conscious consumers to buy online by turning e...

Restrictions Force Us To Be Creative – John Pugh, Boehringer Ingelheim [Video]

Director of Digital Communications explains the importance of fun on social...

How Sustainability In Business Evolved Into ‘Impact Opportunity’ –...

At PSFK's London conference, innovation expert discusses how making green...

Harrods Ads Combine Food & Fashion For New Intriguing Image [Pics]

The famous store is trying a new angle to attract loyal customers.

10 Stories You Need To Know Today

Free Boingo internet for Androids, Amazon to charge sales tax, and how the...

Supermarkets Offer Shoppers Customized Discounts Based On Their Buying Behavior

Grocers create relevant coupons for individual customers.

How Much Is Too Much For Brands To Be Paying Bloggers? [Headlines]

Somewhere between journalism and advertising some companies are spending six...

Crowdsourced Clothing Preferences Direct Production Decisions

PSFK spoke to the CEO of Cut On Your Bias, a website that invites consumers to...

1 In 4 Consumers Use QR Codes [Headlines]

Only a quarter of shoppers have any interest in the mobile technology.

Apple’s Lead Designer Reveals The Secrets Behind Products & Processes

Jony Ive shares insights about the company's design values and rules in a recent...

72% Of Consumers Trust The Internet Just As Much As Their Friends [Headlines]

People are turning to the algorithms for suggestions/advice as often as they are...

Who Will Buy The iPad 3? [Infographic]

Apple just announced its 3rd generation tablet; who are the most likely people...

Consumers Want To Own Less And Gain More [Headlines]

New research suggests that buyers prefer quality over quantity.

Are Consumers Hard Wired For Deals? [Headlines]

New science suggests that shoppers have innate tendency to fall for bargains.

PayPal Launches New Offline Payment System At Home Depot

Shoppers will be able to pay for in-store purchases using their online accounts...

Are We Innovating Too Fast For Consumers? [Headlines]

Are shoppers getting burnt out by an overload of new products constantly...

Game Empowers Consumers With The Environmental Impact Of Their Decisions [Future Of Gaming...

Sprout provides consumers with the tools to visualize the power and...

Houston Is America’s Top Mobile Shopping City [Headlines]

The southern city beat out contenders like New York and San Francisco.

Online Shopping Market Reaching Maturity [Headlines]

Lower growth than last year points to a fundamental transition in the...

How To Make Good Business Better [Video]

Pushing the boundaries of the business model is what it takes to survive in our...

Pro-Green Social Gaming Platform Engages Consumers And Brands

Recyclebank, which promotes environmental responsibility in an interactive forum...

How Stores Trick You Into Buying More [Headlines]

Architectural tricks induce shoppers into buying up to 60% more than intended.

Study Estimates 60 Million Will Shop With Mobile Phones Over Thanksgiving [Headlines]

Whether online or in an offline store, the growing number of mobile shoppers...

Case Study Finds Foursquare Customers Spend More [Headlines]

A study by RadioShack found that users of the location-based checkin app spent...

Nearly Four Out Of Five Consumers Want A Tablet Over A Laptop [Headlines]

A larger percentage of consumers would prefer to receive a tablet as a gift than...

Toys ‘R’ Us Turns Black Friday Into A 26 Hour Day [Headlines]

The toy retailer will open for the huge sale a day early.

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