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Beauty october 12, 2016

CoverGirl Reveals Its First Male Brand Ambassador

Beauty Instagram star James Charles has been named the cosmetic company's inaugural CoverBoy

Advertising september 27, 2016

Lancôme's Newest Campaign Stars A Domestic Abuse Survivor

Rosie Batty is the new face of the Love Your Age series, and is using the platform to bring awareness to a prevalent and deadly problem

Technology june 3, 2016

Breathable Film Acts As A Second Skin

Researchers created a fake skin that aids in the healing process and reduces wrinkles

Sustainability april 22, 2016

Saving Sharks One Sugarcane Skincare Line At A Time

Our beauty no longer needs to come at the price of our oceans

Advertising april 20, 2016

Can A Cosmetics Company Use Branded Content To Create Real Social Change?

A documentary series funded by MAC aims to create awareness around the transgender experience

Work march 24, 2016

Changing the Face of Augmented Reality Makeup Shopping

A platform to try on makeup without leaving the retailer's website

Luxury march 3, 2016

Mirror Simulates Natural Sunlight and Warns When You're Late

Built-in lights on sensor mirror understand the value of color to make-up routines

Technology january 5, 2016

Makeup Mirror at CES 2016 Takes All the Guesswork Out of Beauty

Pucker your lips and watch augmented reality transform them

Retail august 18, 2015

Sephora Joins the Beauty Subscription Box Arena

PLAY! is a monthly subscription service that brings five beloved products to the doors of beauty buffs

Design & Architecture may 11, 2015

Go-Anywere Cosmetics for the Weariless Woman

Stowaway is a beauty brand creating portable, no-fuss cosmetics for ladies on the move

Work november 28, 2014

PSFK Gift Guide Spotlight: Silk + Honey

All-natural beauty products free from harmful chemicals you can make yourself

IoT september 17, 2014

L'Oreal Digital Shift for Real-Time Beauty Application

Makeup Genius app revolutionizes the way people shop cosmetics

Sustainability september 5, 2014

MAC Debuts 'The Simpsons' Cosmetics

America's iconic cartoon family gets memorialized with limited-edition makeup line

Innovation august 4, 2014

Futuristic Fragrance Collection Highlights Scents Endangered by Climate Change

The smell of honey, wine, coasts and coffee may soon only be available in artificial form


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