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	<title>@PSFK &#187; creative process</title>
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	<description>Your Go-To Source For New Ideas And Inspiration</description>
	
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		<title>Craft Vodka Brand Hosts Ongoing Creative Series To Celebrate People&#8217;s Passions</title>
		<link>http://www.psfk.com/2011/12/craft-vodka-brand-hosts-ongoing-creative-series-to-celebrate-peoples-passions.html</link>
		<pubDate>Mon, 12 Dec 2011 15:57:31 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/12/Screen-Shot-2011-12-12-at-10.01.03-AM1-236x190.png?fedaf9" class="attachment-236x190 wp-post-image" alt="Screen Shot 2011-12-12 at 10.01.03 AM" title="Screen Shot 2011-12-12 at 10.01.03 AM" /></span>Karlsson's Gold Vodka announces an open US call for creative ideas as part of its UNFILTERED collaborative series supporting artists and artisans.
 ]]></description>
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		<item>
		<title>&#8216;To Ubiquity and Beyond&#8217;: How Connectivity Is Changing The Way We Create</title>
		<link>http://www.psfk.com/2011/11/to-ubiquity-and-beyond-how-connectivity-is-changing-the-way-we-create.html</link>
		<pubDate>Wed, 09 Nov 2011 16:17:34 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/11/0622-MADMEN-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="Ad Agency Process Meeting Madmen" title="Ad Agency Process Meeting Madmen" /></span>Creative Social's latest New York gathering tackled the subject of ubiquitous connectivity, and its implications for marketers.]]></description>
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		<item>
		<title>This Week In Brand Strategy And Marketing</title>
		<link>http://www.psfk.com/2011/10/this-week-in-brand-strategy-and-marketing-7.html</link>
		<pubDate>Mon, 10 Oct 2011 13:00:01 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/10/steve-jobs-tribute-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="steve-jobs-tribute" title="steve-jobs-tribute" /></span>PSFK curates some of the brand strategy, digital and creative advertising news catching our attention.]]></description>
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		<title>Repurposing Creative Attempts</title>
		<link>http://www.psfk.com/2011/02/repurposing-creative-attempts.html</link>
		<pubDate>Wed, 09 Feb 2011 18:26:23 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="132" src="http://www.psfk.com/wp-content/uploads/2011/02/bad-writing-interview.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="bad-writing-interview" title="bad-writing-interview" /></span>Wannabe poet switches mediums, transforms failure into film.

]]></description>
	</item>
		<item>
		<title>The Creative Process Made Social</title>
		<link>http://www.psfk.com/2010/10/the-creative-process-made-social.html</link>
		<pubDate>Thu, 07 Oct 2010 11:50:05 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="136" src="http://www.psfk.com/wp-content/uploads/2010/10/Screen-shot-2010-10-07-at-12.09.33-AM-525x303.png?fedaf9" class="attachment-236x190 wp-post-image" alt="YouTube Show &amp; Tell" title="YouTube Show &amp; Tell" /></span>YouTube Show &#038; Tell's latest series of videos illustrate the creative process behind four successful campaigns.]]></description>
	</item>
		<item>
		<title>The Advertising &amp; Creative Process, Illustrated</title>
		<link>http://www.psfk.com/2010/09/the-advertising-creative-process-illustrated.html</link>
		<pubDate>Thu, 02 Sep 2010 10:58:43 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="199" height="190" src="http://www.psfk.com/wp-content/uploads/2010/09/The-Advertising-Creative-Process-Illustrated.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="The Advertising &amp; Creative Process, Illustrated" title="The Advertising &amp; Creative Process, Illustrated" /></span>A new book offers an insider's guide to the process of generating great ideas.]]></description>
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		<item>
		<title>This Week in Brand Strategy &amp; Advertising</title>
		<link>http://www.psfk.com/2010/08/this-week-in-brand-strategy-advertising-10.html</link>
		<pubDate>Fri, 20 Aug 2010 15:57:31 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/06/ec8ed40cd51d95b854d85e7a80251aa3-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="" title="" /></span>PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this past week.]]></description>
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		<title>Laboratory: The Process Is The Project</title>
		<link>http://www.psfk.com/2009/08/laboratory-the-process-is-the-project.html</link>
		<pubDate>Mon, 31 Aug 2009 19:17:40 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="157" src="http://www.psfk.com/wp-content/uploads/2009/08/3835211532_97c762d925-1.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="laboratory 2" title="laboratory 2" /></span>Three artists - sculptor Jock Mooney, filmmaker Steven Eastwood and painter Mia Taylor - have just completed a month-long show/residency at The Gallery at Jerwood Space in London entitled Laboratory.]]></description>
	</item>
		<item>
		<title>(Video) Creative Inspiration from Hunter Gatherer</title>
		<link>http://www.psfk.com/2009/08/video-creative-inspiration-from-hunter-gatherer.html</link>
		<pubDate>Fri, 28 Aug 2009 15:24:08 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="132" src="http://www.psfk.com/wp-content/uploads/2009/08/hunter-gatherer-video-arkitip.png?fedaf9" class="attachment-236x190 wp-post-image" alt="hunter-gatherer-video-arkitip" title="hunter-gatherer-video-arkitip" /></span>Incase and Arktip have produced a great video profile of design studio Hunter Gatherer. Todd St. John and Gary Benzel discuss their unique way of working, which is less about hi-tech and cold precision, and more about experimentation and creative use of physical materials. Lots of inspirational ideas here. HunterGatherer from Arkitip on Vimeo. [via Neu Black]]]></description>
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		<title>Magazine Goes From Concept to Print-Ready in 24 Hours</title>
		<link>http://www.psfk.com/2009/06/magazine-goes-from-concept-to-print-ready-in-24-hours.html</link>
		<pubDate>Tue, 30 Jun 2009 17:25:13 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="142" height="190" src="http://www.psfk.com/wp-content/uploads/2009/06/24hourmagazine.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="24hourmagazine" title="24hourmagazine" /></span>Mixing a bit of DIY culture with a sense of urgency, a group of volunteer designers, writers and photographers assembled on June 27th in Belgium to produce the 24Hour Magazine &#8211; a 47-page digital publication from scratch in the course of a day. And while the effort involved to realize a completed product in such a short time is impressive indeed, what made the project truly special was the team&#8217;s online outreach in the midst of the creation process. The group shared the entire experience with would-be readers across a number of platforms, including live video streams on Vimeo, blog<a title="Magazine Goes From Concept to Print-Ready in 24 Hours" href="http://www.psfk.com/2009/06/magazine-goes-from-concept-to-print-ready-in-24-hours.html">Read more...</a>]]></description>
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