PSFK's latest report shows how brands are responding to and using the amplified voice of digitally-savvy consumers to their benefit.
After sampling five mini-burgers featuring various local ingredients and cooking methods, guests helped decide which burger would become a regular option.
Krush is an online platform that lets companies like Nike and Oakley get feedback about potential new designs.
Cut On Your Bias is a site that lets shoppers ultimately decide what will come to market by involving them in the design process.
The CT660, the company's latest model, was created through feedback and collaboration with truckers and trucking companies.
The Barclaycard Ring lets customers submit ideas about how they think their service should be managed.
PSFK’s latest Future Of Retail report helps answer how retailers can involve shoppers to meet their demands of 'Let Me Help Decide What’s Sold.'