A PSFK Report On
The New Rules Of Digital Engagement
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PSFK Future of Advertising Report
IDEAS FOR INNOVATION
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Banks Will Recognize Your Voice When You Call Them About Your Account
1 april 2016
Financial institution launches voice-controlled banking technology
Moment Tracking Helps Brands Deliver More Precise Mobile Advertising [Video]
23 october 2013
Game rewards platform promises the most accurate targeting techniques so businesses can have greater success rates.
Ozgur Alaz: Is It Time For Utility Marketing?
14 july 2013
The marketing expert talks about how companies need to make their customers' lives easier in order to gain their respect and attention.
How ‘Likability’ Trumps Competence In A Brand’s Image [PSFK CONFERENCE SF]
28 october 2012
PSFK talks to author Rohit Bhargava about how building deeper and more trusting business and personal relationships is the key to success.
Ed Cotton: To Get Close To Customers, Brands Need To Get Real
23 february 2012
The UK newspaper, the Guardian, will be opening its doors to readers by hosting a two-day face-to-face event where readers can debate with journalists.
AmEx Teams Up With Online Food Delivery Sevice For More Savings
12 december 2011
For every four orders you make on Seamless of $15 or more, you'll receive a $10 credit on your next card statement.
Bulldog Drummond: Connecting The C-Suite To Their Consumers
11 october 2011
Business executives are often disconnected with their consumer base. Here's how to bring them back.
Seth Godin: Don’t Underserve Your Elite Customers [Headlines]
14 september 2011
Treating customers differently is the single easiest operational way to transform your organization, by giving loyal and profitable customers a reason to come back.
Kellogg’s Launching Online CRM Portal To Increase Customer Engagement
31 august 2011
The CPG company is partnering with Epsilon to create a new online marketing solution.
$1.63M Investment Gives ThinkNear The Legs To Run
4 august 2011
ThinkNear launches its geo-targeting service to help businesses bring customers in when they most need them, like during off-hours.
Future Of Retail: Digitally Empowered Staff
1 august 2011
In our research for PSFK's Future of Retail report, our consulting team realized that we are witnessing a refocus on the importance of customer service and this new wave is enabled by technology.
Kevin Kelly: Do Your Customers Want Simple, Semi Or Mass Customization? [Headlines]
27 june 2011
"You read the New York Times because everyone else is reading it, but you don't read the sports section or the obits. You want not the Daily Me, but the Daily You and Me, the publication your 12 closest friends read."
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
Museum Guide Feels Like AI But Is Powered By Humans
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
This Supersonic Hair Dryer Runs Completely Silently
Hotel Brings Local Foods Directly To Your Room
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed