http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 16:53:32 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2009/07/dead-brands-of-2009.html Fri, 24 Jul 2009 19:15:34 +0000 Business Pundit has compiled a list of 20 different brands and products that “died” in 2009, including Kodachrome, Pontiac, and the 150 year old Rocky Mountain News. An interesting point they bring up: It’s worth noting that when a brand dies, it doesn’t necessarily get buried, the way humans do. Some brands, like Circuit City, are resurrected in a different form. Others, like Saab, go dormant, then reemerge in a new form. Still others find themselves gobbled up by bigger fish. What can we learn from their passing, and how can dead (or dying) brands be revived, and made relevant?Read more...]]>