People are sharing bit.ly briefened links to video taken and uploaded minutes before and other protesters in Tehran hold their phones up high to record and share their activity with Iran and the outside world.
The developments in the use of the web to share, access, edit and discuss information about the crisis in Iran show just how modern news organizations are failing to deliver news in the way the public want to seek it.
Iranians and observers abroad are using right this minute Twitter, blogs, Flickr and YouTube to share information about what is happening within Iran at a speed that [...]
June 16, 2009
#IranElection And The Death Of News As We Knew It
June 5, 2009
Digg To Make Online Advertising More User-Relevant
Many of us have probably got tired of clicking those tiny thumbs-up and thumbs-down icons next to the ads that appear on our Facebook home pages. However, the site that is actually implementing changes based on such actions by users is Digg, who have announced that they will charge a lower cost-per-click for ads that seem to go down well with users, and will let them stay up longer. Conversely, those ads that users indicate they dislike will be charged more, and will have less likelihood of a long screen life.
From the New York Times technology blog:
“The premise behind this [...]
April 16, 2009
Spectrum Of Online Friendship
Mike Arauz from Digital agency Undercurrent illustrates his conclusions on online friendship. He says that instead of worrying about terms like ‘friend’ companies should ask how do they move their friends from acquaintanceship to “best friendliness”?
Over on his site Arauz describes each stage in detail and while my own experience with PSFK doesn’t allow me to fully agree with the steps and even the actions he considers fit in each stage it’s a very useful piece to base discussion around. In summary:
Passive Interest e.g. repeat visits, blog readers, fans, followers, etc.
Active Interest e.g. people who leave comments [...]
March 27, 2009
Experiments in Social Media Marketing: A Recap
PSFK readers – thank you for participating in our social media experiment! Between February 9th and March 8th, we engaged in some social media activity to see how it would affect PSFK’s traffic. From social bookmarking to sharing online video, we’ve been tweaking the way we’ve been operating on the web and now we’ve had a chance to analyze the results.
We hope other sites will benefit from our more-or-less scientific study and incorporate the information in their social media plans.
Summary of Social Media Marketing Activities
Our social media campaign involved a variety of strategies:
Submittal of all articles to social bookmarking sites like Digg and StumbleUpon
Increasing [...]
August 20, 2006
Is StumpleUpon The Digg For The Rest Of Us?
Digg appeals to Tech people because it cushions their loneliness and helps hidden egos thrive. But is it as useful for the rest of us?
Read more...May 23, 2006
Publishers, Big & Small, Turn To Digg For Traffic
Jason Calacanis, CEO of blog network Weblogs.inc, has been wondering who the hell has been spending so much time contributing to Digg.
Read more...April 11, 2006
DuckTape: Interview With Digg CEO
John Jantsch at DTM managed to grab ten minutes with Jay Adelson, the CEO of Digg, and then stick it up onto the web as an audio-file/podcast. Adelson explains how Digg works, how stories get submitted, the traffic generated when stories get to the front page, and hints about the future (business, politics).
Podcast
Duct Tape Marketing




