http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 19:24:54 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/01/digital-cookbooks.html Thu, 05 Jan 2012 15:34:12 +0000 Is there a need for a standardized format when it comes to food and cooking that would see digital recipes bought, sold and shared like digital music? ]]> http://www.psfk.com/2011/11/rolling-stones-launch-digital-archive-featuring-rare-content.html Tue, 22 Nov 2011 13:10:57 +0000 Iconic British rock band releases exclusive music, photos and videos.]]> http://www.psfk.com/2011/10/the-ipad-accounts-for-97-of-all-tablet-internet-traffic-headlines.html Tue, 11 Oct 2011 14:50:15 +0000 A recent report analyzing cross-platform consumption finds that smartphones and tablets account for 7% of total U.S. digital traffic.]]> http://www.psfk.com/2011/06/seth-godin-and-the-culture-of-free.html Thu, 09 Jun 2011 12:25:14 +0000 The mass of digital content has created a widening gap between free and paid versions of the same item.]]> http://www.psfk.com/2011/04/peecho-launches-the-print-button-of-the-internet.html Thu, 28 Apr 2011 11:47:18 +0000 The Amsterdam-based startup offers a simple way to monetize your digital content.]]> http://www.psfk.com/2011/02/one-pass-googles-direct-to-customer-publishing-service-for-digital-content.html Wed, 16 Feb 2011 16:43:31 +0000 Google has launched its online payment system for newspapers and magazines, just a day after Apple unveiled a rival offering.]]> http://www.psfk.com/2011/01/piratebox-transforms-any-space-into-a-free-p2p-file-sharing-network.html Mon, 31 Jan 2011 13:21:26 +0000 Open Source mobile device makes it easy for people to share digital content anonymously. ]]> http://www.psfk.com/2010/08/disclosure-in-brand-conversations.html Mon, 09 Aug 2010 10:44:06 +0000 CMP.ly is a new service for bloggers and advertisers to ensure transparency when publishing brand-related content.]]> http://www.psfk.com/2010/06/kooaba-offers-an-alternative-to-qr-codes.html Mon, 07 Jun 2010 18:29:58 +0000 An iPhone app with image recognition allows users to photograph printed, physical content for future digital access.]]> http://www.psfk.com/2010/05/book-trailers-on-the-red-carpet.html Fri, 28 May 2010 10:47:08 +0000 As both content and marketing techniques become medium neutral, authors are experimenting with surprising ways to promote their books.]]> http://www.psfk.com/2010/05/cpbs-winston-binch-on-productizing-marketing.html Tue, 04 May 2010 15:58:33 +0000 Winston Binch, head of interactive production, strategy and business development at Crispin Porter + Bogusky talks about creating useful marketing products.]]> http://www.psfk.com/2010/04/designers-as-ipad-content-curators.html Wed, 07 Apr 2010 18:21:37 +0000 How can designers can use the iPad to help traditional media outlets become the new "Curators of the Internet"?]]> http://www.psfk.com/2010/04/bbh-and-cadillacs-ipad-app.html Mon, 05 Apr 2010 14:30:11 +0000 Cadlillac's iPad application was created in partnership with Cool Hunting and Front Ended. ]]> http://www.psfk.com/2010/04/thrillist-launches-video-series-to-help-readers-pretend-youve-been-there.html Fri, 02 Apr 2010 14:03:27 +0000 The Thrillist newsletter has introduced a video extension that promises to help its readers "pretend they've been there."]]> http://www.psfk.com/2010/03/lvmh-mixes-luxury-content-with-commerce-on-nowness-com.html Tue, 30 Mar 2010 15:26:43 +0000 Louis Vuitton Moet Hennessy (LVMH) has launched Nowness.com, a web platform that allows luxury brands to showcase high-quality branded film content against a more sophisticated design aesthetic and insider editorial voice.]]> http://www.psfk.com/2010/03/twitter-announces-anywhere-platform-at-sxsw.html Tue, 16 Mar 2010 07:04:03 +0000 The @Anywhere platform will allow other sites to integrate the Twitter experience directly onto their sites, without having to direct their audience back to Twitter.]]> http://www.psfk.com/2010/03/branded-entertainment-philips-launches-teaser-for-parallel-lines.html Wed, 03 Mar 2010 15:34:07 +0000 Philips and DDB will release a series of five thematically-linked short films online in April, as a follow-up to its award-winning interactive film Carousel. ]]> http://www.psfk.com/2010/01/redefining-what-makes-a-campaign-viral.html Thu, 28 Jan 2010 18:14:47 +0000 Ivan Askwith, Director of Strategy at Big Spaceship, recently offered an insightful perspective into how brands could best engage consumers over the long-run.]]> http://www.psfk.com/2009/11/aol-celebrates-its-independence-with-a-new-image.html Mon, 23 Nov 2009 17:00:29 +0000 Aol. celebrates its spin-off from Time Warner, and trading on the NYSE with a new brand identity.]]> http://www.psfk.com/2009/03/the-last-disc-format-war.html Mon, 09 Mar 2009 17:15:01 +0000 Format wars are commonplace in the modern history of electronics. Even Thomas Edison had to deal with political and corporate wrangling for the format of his early wax audio cylinder records invented in 1877.  The dispute over which audio recording format would become the standard continued until 1918 when Emile Berliner’s patent expired for his competing disc format.  Companies immediately put the far superior laterally cut discs into production and the format war was settled.  Most recently, Sony’s Blu-Ray disc beat out Toshiba’s HD-DVD after years of tussling for major movie studio support.  Some have argued that this format warRead more...]]>