Skimming through Forbes list of the Top 25 Most Influential Personalities on the Web Today, we were struck by the common thread running through some of the best blogs today. Pundits like Guy Kawasaki, Jeff Jarvis and Steve Rubel have all led the pack of aspiring bloggers by sharing a similar approach: they share all they know. From a professional standpoint, sharing your newest Marketing or PR innovations freely on the web doesn’t make a lot of sense. Any competitive advantage you may have had is lost to the public once these ideas live online, right?
Maybe not. We need to [...]
February 24, 2009
The Advantage of “Sharing All You Know”
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