A PSFK Report On
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Who Are The Young Minds Driving Singapore’s Rapid Development? [Video]
16 august 2013
'Words of a Generation' features intimate interviews that show the personal perspectives of Singaporeans born in the '70s.
Drew Neisser: Is Content Imperative? Only If You Want To Succeed
9 june 2013
Why advertisers and marketers are finding themselves in a world of "publish or perish."
Trojan ‘Safe Ride’ Cabs Give Riders Free Condoms
13 february 2013
The prophylactic company is promoting safe sex this Valentine's Day with NYC cabs that quiz passengers on sexual health for prizes.
Rick Murray: Why Millennial Shoppers Are Alpha-Influencers
9 december 2012
The Millennial generation is now the largest generation on earth, but how much influence do they have over what their peers and those in other generations buy?
Johnnie Walker Creates ‘Interactive’ Facebook Cover Photo
7 september 2012
The brand turns its Facebook profile into a live Instagram feed that gives fans a behind-the-scenes look into the brand's history.
Edelman Digital: Three Things To Consider When Launching Social Media Campaigns
24 july 2012
Companies launching online initiatives need to keep in mind scale, silos and structure if they want to succeed in an already flooded market.
Pop-Up Concierge Brings Luxury Hotel’s Brand Experience To Tribeca Film Festival
1 june 2012
The Conrad Hotel surprised their Twitter followers with gifts to help enhance their festival experience.
Edelman: How To Build Trust In Your Business From The Inside Out
28 march 2012
The agency's annual report shows that the state of trust is in a high degree of disarray. How do brands get that back?
PR Agency Sends Blogger Try-One Give-One Microsoft Mouse Pack
17 november 2011
Edelman parcel hints at how tech company is trying to engage influencers.
Richard Edelman: Why We Won The Global Agency Of The Year Award [Headlines]
3 october 2011
"We have a culture that demands relentless achievement. It is a culture of YES. 'Go ahead and take the initiative.'"
Jeff Jarvis: Phone-Hacking, Murdoch & Edelman [Headlines]
20 july 2011
"Was it in his PR script to lash out at his competitors to for causing him to lose BSkyB, and not at himself?"
David Armano On The Power Of Influence
9 june 2011
David Armano, executive vice president for Global Innovation & Integration at Edelman Digital, offers his insights on the power of influence within the social media landscape.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
Password-Free Wi-Fi Could Make Our Connected Homes More Secure
Digital Nomads Are Embracing 'Pod' Living in this LA Co-Working Space
3D-Printed Cheese Wants To Offer Healthier Alternative To Cheese Lovers
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed