http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 14:48:20 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/11/pr-agency-sends-blogger-try-one-give-one-microsoft-mouse-pack.html Thu, 17 Nov 2011 19:15:14 +0000 Edelman parcel hints at how tech company is trying to engage influencers.]]> http://www.psfk.com/2011/10/richard-edelman-why-we-won-the-global-agency-of-the-year-award-headlines.html Mon, 03 Oct 2011 10:15:20 +0000 "We have a culture that demands relentless achievement. It is a culture of YES. 'Go ahead and take the initiative.'"]]> http://www.psfk.com/2011/07/jeff-jarvis-phone-hacking-murdoch-edelman-headlines.html Wed, 20 Jul 2011 13:56:02 +0000 "Was it in his PR script to lash out at his competitors to for causing him to lose BSkyB, and not at himself?" ]]> http://www.psfk.com/2011/06/david-armano-on-the-power-of-influence.html Thu, 09 Jun 2011 12:46:09 +0000 David Armano, executive vice president for Global Innovation & Integration at Edelman Digital, offers his insights on the power of influence within the social media landscape.]]> http://www.psfk.com/2011/05/how-do-brands-gain-authority-in-the-age-of-digital-overload.html Tue, 17 May 2011 14:41:29 +0000 Edelman's Steve Rubel shares some suggestions at Mashable Connect 2011.]]> http://www.psfk.com/2010/06/razorfish-releases-nimble-how-to-succeed-in-publishing-digital-content.html Wed, 02 Jun 2010 11:01:58 +0000 A new report provides insight into what makes digital content nimble - and valuable.]]> http://www.psfk.com/2010/06/social-networks-become-social-entertainment.html Tue, 01 Jun 2010 18:33:16 +0000 A recent study by Edelman finds that social networks have trumped film (but not TV) as a source of entertainment. What does this mean for brands, who try to engage as they entertain?]]>