ChromaDex's Purenergy is an ingredient that delivers more caffeine in smaller quantities.
PepsiCo, the parent company of Mountain Dew, is launching a caffeinated morning beverage that could be an alternative to coffee.
The winner of the NYC Next Idea competition is a design that lets you purchase items like energy drinks, snack bars and gum.
New Lucozade energy drinks feature AR-enabled bottles that burst into interactive movies when viewed through a smartphone app.
The former Russian nation believes that the hyper-caffeinated drinks are immoral and bans the sale of them to 18-year-olds.
Zoom-Zoom now comes in a drinkable form.