http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 20:57:07 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/01/eye-tracking-laptop.html Sat, 14 Jan 2012 15:15:36 +0000 A new application of eye-tracking technology is set to change the future of user interface design. ]]> http://www.psfk.com/2010/10/eye-tracking-vehicles-prevent-falling-asleep-at-the-wheel.html Thu, 14 Oct 2010 15:11:35 +0000 Researchers in Germany are developing a system that could help prevent accidents due to drowsy driving.]]> http://www.psfk.com/2010/05/eyephone-operate-a-cell-phone-with-your-eyes.html Fri, 28 May 2010 10:54:07 +0000 A new technology provides an alternative to using hands to operate a cell phone.]]> http://www.psfk.com/2009/06/dramatic-ad-uses-eye-tracking-to-change-content.html Fri, 26 Jun 2009 15:14:24 +0000 A new ad installation has gone up in Hamburg, Germany that uses eye-tracking technology to change the content. The ad for Amesty International exposes the problem of domestic violence with the tagline “It Happens When Nobody is Watching”. An eye tracking camera recognizes when someone is looking at the poster, and displays an image of a happy couple. When the ad is not being looked at, the image shifts to a man punching a woman. A slight delay allows the change to be viewed. It’s a very effective use of the technology that really helps get the message across. [viaRead more...]]>