The Big Money takes an inside look at Pet Holdings Inc., a Seattle-based startup that serves as the umbrella to online phenoms such as Fail Blog, I Can Has Cheezburger and Engrish Funny. Although the company didn’t invent these online fads turned institutions, they have monetized them by building a business model based on the marketing of internet memes, either buying up preexisting real estate on the web or developing brand new sites around them. Currently, their budding empire gets nearly 5.5 million page views per day, making it one the most popular networks of sites on the entire web.
At a time [...]
March 24, 2009
Lol-ing All the Way to the Bank
February 24, 2009
Fail Stickers: Critiquing Life Offline
Few culture memes carry the same decisively derisive ability to impact as much as the popular “FAIL” label used to punctuate documentation – videos and photographs – depicting life’s various mistakes and mishaps on a blog by the same name. And now thanks to Go Media that same pointed criticism which until recently existed solely in the online space, is now available in a tangible form. Their Fail Stickers remain true to the “original version” – white font on a clear background – and are legible up to 200 feet away to bring real range to all of your snarkiest social commentary.
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