http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 19:00:27 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/10/missoni-style-everywhere-you-look-headlines.html Fri, 28 Oct 2011 16:22:01 +0000 Target's success with the Italian designer label has created an industry of imitators.]]> http://www.psfk.com/2011/10/triple-pundit-levi%e2%80%99s-ditches-experience-on-path-towards-water-savings.html Tue, 18 Oct 2011 17:46:22 +0000 At PSFK CONFERENCE SAN FRANCISCO, the Senior Vice President of Design and Licensing spoke about the company's future in terms of sustainability and profit.]]> http://www.psfk.com/2011/08/dr-martens-newest-online-campaign-is-built-upon-shared-nostalgia.html Mon, 22 Aug 2011 15:53:19 +0000 A new series of ads from the popular punk brand plays on the consumer's history with the iconic boot.]]> http://www.psfk.com/2011/06/wiedenkennedys-pop-up-shop.html Fri, 10 Jun 2011 12:40:39 +0000 The advertising agency will be presenting a 5-day fashion event with pieces from a wide range of designers.]]> http://www.psfk.com/2010/04/converse-dazed-and-confused-champion-young-talent.html Fri, 16 Apr 2010 14:54:07 +0000 Dazed and Confused, having joined forces with Converse, are currently running a competition aimed at discovering or recognizing the best young, unknown artistic talent in the UK. ]]> http://www.psfk.com/2010/04/wrath-arcanes-dedication-to-original-fashion-design-and-made-in-the-usa.html Thu, 15 Apr 2010 14:01:17 +0000 Wrath's founding partner and designer Sean Bilovecky recently delivered a talk at a TED event in Cleveland recounting the past four years of the label and what inspires him to design the clothes.]]> http://www.psfk.com/2009/05/143-exceptional-pop-up-retail.html Tue, 19 May 2009 14:11:17 +0000 Open for two weeks, and two weeks only, 143, located just off London’s artsy Carnaby Street, is a pop up store with a pioneering difference. Originally brought about due to the collaborative efforts of the creative powerhouse that is Kate Moross and cult fashion brand Silver Spoon Attire, whilst being supported by Gio Goi, 143 [the numbers standing for the amount of letters in the words I Love You – clever huh?] is a store packed full of beautiful bits and bobs that the creative teaming have decided to bring together under the one roof. Treats and trinkets fill everyRead more...]]> http://www.psfk.com/2009/02/pic-moschinos-hot-air-dresses.html Tue, 10 Feb 2009 03:35:24 +0000 We thought this was a nice piece of calm at the crossroads of Meatpacking: Moschino has a window display on 14th Street in NYC where they’ve turned their dresses into little hot air balloons. Moschino]]> http://www.psfk.com/2009/01/site-visit-gappantone-nyc-popup-store.html Mon, 12 Jan 2009 13:59:16 +0000 This past weekend Gap and Pantone opened up a pop-up shop on 5th Ave in the company’s ‘concept store’ space. The shop will sell t-shirts in a range of Pantone hues. Pantone recently unveiled its pick for the 2009 color of the year called Mimosa (14-0848) Pantone describes the color as having seven characteristics, optimistic, hopeful, reassuring, warm, cheerful, radiant, and versatile which they feel are the most relevant to the next twelve months. Gap has issued a Mimosa hued shirt that is only available at the store on 5th. Sounds like the rest of the line will show upRead more...]]> http://www.psfk.com/2009/01/shepard-fairey-helps-out-saks-with-soviet-inspired-campaign.html Fri, 09 Jan 2009 18:36:34 +0000 Known for his experiment in phenomenology, and more recently for his Obama poster, artist Shepard Fairey recently partnered with Saks Fifth Avenue to apply his iconic style to their Spring marketing campaign. Inspired by the graphic designs and propaganda spirit of Constructivist art, the new catalog covers and shopping bags from the department store will feature the slogan “Want It!” in Fairey’s typical color scheme: red, white and black.  The lettering is also quite reminiscent of graphic designs by Rodchenko, the Russian graphic designer who was one of the founders of Constructivism. It’s been interesting to watch how Fairey’s workRead more...]]> http://www.psfk.com/2009/01/jeff-staple-on-the-accident-at-psfk-conference-asia-2008.html Wed, 07 Jan 2009 15:40:57 +0000 At the PSFK Conference Asia 2008, Jeff Staple, Founder and Creative Director of Staple Design and Reed Space, talks about his “accidental” career path. Jeff went from hand-silkscreening tee-shirts in school to heading a global design, consulting, apparel and retail operation in 11 years— on his own terms. He speaks about lessons learned and knowledge gained in the process. For tickets and/or information about our upcoming event in London, go to www.goodideassalon.com]]> http://www.psfk.com/2009/01/uniqlo-asks-their-customers.html Wed, 07 Jan 2009 14:49:37 +0000 Uniqlo Try is the latest web venture from Japanese fashion retailer Uniqlo.  Self dubbed ‘research entertainment’ the website polls 343 women about the fit, style and feel of the ‘Bra Top’, displaying the various responses using graphs and  video thumbnails.  Customers are also asked about their favourite magazines, make-up routine and fashion budget.  Website users are able to filter the research results by selecting the participants height, age, shirt size and body type. Ask Your Customers]]> http://www.psfk.com/2009/01/made-formail-to-order-fashion.html Tue, 06 Jan 2009 16:16:34 +0000 Everybody loves getting their monthly mail delivery of movies and magazines, so why not clothing? Swedish clothing designer Karolina Svensson at Orkan Lia is offering a subscription-based service that delivers custom tailored outfits for each subscriber. Svensson’s designs are inspired by 1950s and 1960s prints & textiles with a contemporary flair in cut and color. While certain sizes may not be available, the service extends to men as well as children. Pricing is reasonable considering each piece is custom-fitted, with subscribers getting around a 20% discount from her retail pay-as-you-go clothing. Dresses range from $85-$125, skirts at $70-$85 and topsRead more...]]> http://www.psfk.com/2008/12/new-logos-2008-in-review.html Wed, 24 Dec 2008 18:54:14 +0000 Brand New recently compiled a list of their best and worst new logos for 2008.  Top honors leaned towards simple and colorful adaptations, but there is not an agreed formula for a perfect logo.  According to their visitors, the new Pepsi logo was overwhelmingly negative and the new Taca logo was named as one of the best. The top honor went to 826 Valencia and their fictional pirate themed products.  A measure of playfulness is something highly respected by other designers and the best adaptations seem to come from a balance of clarity and beauty.  Most logos adopted a clearerRead more...]]> http://www.psfk.com/2008/12/youth-to-save-retail.html Mon, 22 Dec 2008 09:30:29 +0000 Retailers that attract younger customers who feel little impact of the financial crisis seem to be shrugging off the downturn, a report in the New York Times suggests. As young adults tend to rent with flexible leases and have few investments tied up with the stock market, they have the income to buy into brands that offer fashion and style – at a price that suits. While sales at most stores plummeted last month, the teenage retailer Hot Topic enjoyed a 6.5 percent gain… As the nation’s retailing landscape has deteriorated, Hot Topic is one of a handful of chainsRead more...]]> http://www.psfk.com/2008/12/the-curious-marriage-of-socially-conscious-brands-and-their-larger-corporate-counterparts.html Fri, 19 Dec 2008 14:20:44 +0000 Harvard Business School professors James E. Austin and Herman B. Leonard are co-authoring a paper titled ”Can the Virtuous Mouse and the Wealthy Elephant Live Happily Ever After?” that examines the acquisitions of smaller socially conscious brands by their larger corporate counterparts.  The goal of the report is to study why these mergers occur and how to manage them most effectively so that both companies benefit.  The study explores these issues from the perspective of three recent real world examples: Tom’s of Maine acquired by Colgate, Stonyfield Farm Yogurt purchased by Danone, and Ben & Jerry’s bought by Unilever. Though delicate in nature,Read more...]]> http://www.psfk.com/2008/12/china-identity-at-psfk-conference-asia-2008.html Wed, 17 Dec 2008 18:19:40 +0000 At the PSFK Conference Asia 2008, Floydd Wood and Jerry Clode (Flamingo International) look at the specific ways Chinese youth are creatively re-working their identity – an emerging trend vital to those wanting to address this demographic on their own terms. Focusing on ‘retro’ and ‘youth identity,’ the two researchers explain how Chinese youth are re-interpreting their past to construct new identities.  Drawing upon historical events and traditional lifestyles for inspiration, today’s youth are carefully extracting aspects of the their past to form their own identity.  But as Jerry states, “looking back [in China] is not always a comfortable process. Read more...]]> http://www.psfk.com/2008/12/learning-about-the-backstory-of-the-clothes-we-buy.html Wed, 17 Dec 2008 17:24:04 +0000  Amsterdam-based MADE-BY recently launched a new program called Track&Trace that gives shoppers the opportunity to learn about the rich backstory of some of the products they buy. MADE-BY has partnered with several Netherlands-based fashion brands to insert an added tag to their products that comes with a code which ‘unlocks’ the history of the item. Shoppers enter the code on the MADE-BY site and are given a glimpse of the product’s long journey to the shop window – where the garment was manufactured and by whom, who spun the yarn, who grew the cotton. Each step in the process includes a picture of the worker(s) and aRead more...]]> http://www.psfk.com/2008/12/supermarkets-making-the-move-to-store-brands.html Tue, 16 Dec 2008 16:40:27 +0000 Though the recession is negatively impacting most areas of the retail sector, grocery stores appear to be doing just fine.  Not only are people eating out less in order to save on money, but they are also rethinking their relationships to national brands.  As a result, larger grocery chains are moving to change the traditional model of “supermarket as warehouse for brands” and transitioning into expanding their line of store brands. And contrary to what most shoppers might think, they’re not just competing on the basis of price either. Gone are the days when stores merely created generics or cheapRead more...]]> http://www.psfk.com/2008/12/chinese-viral-brand-videos.html Fri, 12 Dec 2008 15:28:27 +0000 Video sharing sites are one of the most popular destinations for China’s 250M+ Internet users.  As a result, brands have caught on to the viral video phenomena and started producing some clever shorts. PSFK friend Adam Schokora has collected 5 of the most popular Chinese viral videos put out by brands lately.  The video below is definitely our favorite and was made for a special edition Bruce Lee Nokia phone.  The video, made to look like a hidden camera shot, shows the kung-fu master playing ping pong with his nunchucks. Check out the 56minus1 post for more Chinese viral brandRead more...]]> http://www.psfk.com/2008/12/goodone-a-renaissance-fashion-brand-with-a-conscience.html Thu, 11 Dec 2008 19:19:20 +0000 More than 1 million tons of textile waste are thrown away every year, 50% of which is reusable. Goodone clothing company, based in East London, are doing their part to see that one person trash is another’s treasure in a truly economical way. They make one-off products by deconstructing recycled and fair trade clothing and reconstructing them into a brand new item. Good One also offer their consultancy to brands and retailers wishing to re-work their waste whether it be in to new design, sourcing, production or sustainability through their specialist skills and expertise in the fashion industry. And, onRead more...]]> http://www.psfk.com/2008/12/entermodal-pop-up-factory.html Wed, 10 Dec 2008 03:56:18 +0000 Chic leather goods brand Entermodal is bringing a new kind of pop-up shop to NYC this holiday season. The company is shipping designers, production team, and workstation from Portland to the ODIN New York store in Soho for a three day event during which you can see the team at work, buy original items, and get a look at the first release of Entermodal’s Spring 2009 collection. If you’re in the area, check it out at ODIN, 199 Lafayette Street, from December 12-14.]]> http://www.psfk.com/2008/12/distilling-art-from-a-barrel.html Tue, 09 Dec 2008 15:16:53 +0000 The Glenfiddich distillery recently commissioned UK based design studio johnson banks to bring the maturation process of their single malt whiskies to life through a series of artworks.  The creative team decided to use the barrel as their muse, exploring it in its singular parts, as a way of depicting the distinctive characteristics of Glenfiddich’s five signature whiskies, aged 12 to 30 years.  The end result of the project is a stunning display of industrial pieces that give weight to the passage of time. The image pictured at right illustrates “the angel’s share,” the amount of whisky that evaporates duringRead more...]]> http://www.psfk.com/2008/12/psfk-talks-to-abe-burmeister-co-founder-of-outlier-tailored-performance-clothing.html Mon, 08 Dec 2008 18:11:30 +0000 With cycling’s recent surge in popularity as a commuting alternative, it was only a matter of time before the clothing caught up. We spoke with Abe Burmeister, co-founder of Outlier, on the line’s inspiration, futuristic textiles and good ideas for public transport in 2009. Describe the inspiration behind the line. Was it born out of necessity? Absolutely. I just couldn’t find the clothes I needed when I wanted to ride my bike on the daily. I was destroying all my jeans, and I couldn’t ride to business meetings out of fear of getting caught in the rain or ripping upRead more...]]> http://www.psfk.com/2008/12/jeff-staple-for-payless.html Thu, 04 Dec 2008 23:09:53 +0000 The collaborations never seem to end – but that’s ok, most of the time they add a bit of interest to an otherwise all too boring retail industry. Especially this time. Friend of PSFK Jeff Staple has just announced that he will be designing an exclusive Airwalk collection for Payless. The affordable shoe store has been experimenting successfully with designer collabs in recent years, including putting out twelve original street and skate styles for Airwalk per season. Staples’ line will launch at about 400 Payless stores in Fall ’09, and will retail at $50. via Racked]]> http://www.psfk.com/2008/12/the-hundreds-x-disney.html Tue, 02 Dec 2008 02:25:13 +0000 Upstart streetwear brands have been coopting the likenesses of animated characters, specifically Disney characters, for decades. So it’s really interesting to hear that The Hundreds will be collaborating with The Walt Disney Company on a limited run collection. The LA and SF shops have already been made over with the Disney collection – anyone in the area who’s been to the stores, let us know what you find. via STREEThing The Hundreds blog]]> http://www.psfk.com/2008/11/obey-launches-website-and-e-commerce.html Tue, 25 Nov 2008 03:54:47 +0000 The clothing company founded by renowned street artist Shepard Fairey has just launched a new website and online store. And they’re not just selling stylized Obama t-shirts (a good thing since it seems nearly everyone already has one already). OBEY Clothing features smart bomber jackets, jeans, scarves, windbreakers, accessories, etc. The website offers much more – something of a window into the life of the artist, featuring photos, images, info about the causes he supports, places on his radar (like the campy Clifton’s Cafeteria), bios of likeminded artists and designers, and, of course, a blog. via URB Magazine]]> http://www.psfk.com/2008/11/psfk-talks-to-stylebibleph.html Mon, 24 Nov 2008 15:26:00 +0000 StyleBible.ph is the online voice of Preview, a leading fashion publication in the Philippines. The site is also in the process of building a well-curated online collection of independent homegrown clothing and accessories. Recently, PSFK got a chance to chat with Managing Editor Isabelle Andaya on the Philippines’ place in global fashion as well as on some leading and emerging talents that are shaping the local movement. So what is Philippine fashion’s place in the world? I would say that the number of people interested in fashion in the Philippines has grown and we are slowly discovering our own styleRead more...]]> http://www.psfk.com/2008/11/official-flash-sale-on-twitter-myspace.html Wed, 19 Nov 2008 01:47:48 +0000 On Black Friday, while many retailers are biting their nails hoping for decent sales, streetwear brand Official will be taking matters into their own hands. Trying to connect with their consumers in an innovative way, Official will be using MySpace and Twitter to offer “flash sales” to their more loyal fans. Basically, a flash sale alert will be sent out via Twitter (@officialtwit) and to the brand’s MySpace friends at designated times. The sale item is simultaneously placed on sale at the website, where it will remain on sale for a limited amount of time or until a certain quantityRead more...]]> http://www.psfk.com/2008/11/17596.html Thu, 06 Nov 2008 17:00:17 +0000 Brand America has become hot again, after eight years of falling mindshare. In the blink of an eye, the election of Barack Obama has rekindled the hype factor of Americana, and made it OK to flaunt your American status. Be sure that Patriotism and America related anything will be selling like hotcakes for the foreseeable future. Yahoo reports: She was a stranger, and she kissed me. Just for being an American. It happened on the bus on my way to work Wednesday morning, a few hours after compatriots clamoring for change swept Barack Obama to his historic victory. I wasRead more...]]>