http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Tue, 14 Feb 2012 20:42:52 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2008/10/whats-your-inspiration-psfk-talks-to-the-founders-of-fat-muffin.html Fri, 24 Oct 2008 14:26:24 +0000 Inspiration can strike at any time, but it’s often hard to find. So how do creatives bake up ideas? And can they cater to all clients equally (and on time)? Sometimes, even the best chef orders out. That’s the premise behind Fat Muffin a “creative playground where users get paid to play.” Started last year by Rahul Panchal (creative) and Jonathan Sadlowe (strategy), the start-up aims to crowdsource advertising (a model that his since been mimicked by some larger shops). As they put it, “We have convinced some fun companies to let you come up with their advertising. Now, allRead more...]]>