A PSFK Report On
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London Bus Shelters Converted into Twitter-Activated Vending Machines
17 october 2014
Frito-Lay brand Walkers Crisps gives passersby free packs in return for sending out tweets
Wayne Brady Acts Out Lays Chips Flavor Suggestions
16 january 2014
The famous comedian takes on the challenge of turning bizarre chip flavors into melodies.
13 Stories You Need To Know Today
16 november 2012
Facebook rolls out new 'Share' button, RIM offering free voice calls, and Frito Lay introduces caffeinated Cracker Jacks.... Links to start your day with.
Frito-Lay Plans To Deploy Fleet Of Electric Delivery Trucks
12 december 2011
The vehicles generate zero tailpipe emissions and can run up to 100 miles on a single charge.
Frito Lay Electric Delivery Truck Spotted In NYC
27 october 2011
Frito Lay promotes '100% powered by electricity' message on their Newton truck made by Smith Electric Vehicle.
How To Update Brands To Make Them Palatable For New Global Markets
23 september 2011
The latest SAMMA conference provides insights for businesses entering the Indian market about how to keep their brands relevant.
Sun Chips: It’s Not Easy Being Green
14 june 2011
How can big brands ensure that environmentally friendly packaging redesigns will be appreciated by their consumers?
Food Porn, A Frito-Lay World Record & YouTube Rentals [Best Of Last Week]
2 may 2011
The top ten most popular posts from last week.
Frito-Lay Sets Facebook Guinness World Record
29 april 2011
The brand set the Guinness World Record for "Most Fans on Facebook in 24 Hours," with 1,571,161 new "likes" on April 11, 2011.
Brevity & NBC’s Facebook Promo [Business Headlines]
24 february 2011
A selection of business news and links from around the web.
Jobs We Love
7 october 2010
Great companies need a Copywriter, Digital- Community Manager, Brand Equity Manager and more.
(Business Headlines) No More Green Bag For Frito-Lay, Google TV & Pricey E-Books
5 october 2010
A curated selection of business news links from around the web.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
Small Leather Pouch Supports Any Travelers' Need For Wi-Fi
How Good Design Can Make You Eat Better
Send Holographic Messages To Your Friends And Family
Hotel Brings Local Foods Directly To Your Room
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
Shell's Concept City Car Gets 107 MPG And Fits In Tight Spots