http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 11:30:28 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/02/chevrolet-billboards-bags.html Wed, 01 Feb 2012 12:00:27 +0000 A clever green initiative to upscale waste into useful items. ]]> http://www.psfk.com/2012/01/gm-smart-glas.html Mon, 23 Jan 2012 20:10:09 +0000 Augmented reality apps fed directly into passenger windows can lead to more dynamic and engaging car rides]]> http://www.psfk.com/2012/01/food-algae-insects-meat-lab.html Mon, 23 Jan 2012 15:20:48 +0000 By 2050 there will be another 2.5 billion people on the planet. Do we have to face some radical alternatives to our diet?]]> http://www.psfk.com/2012/01/gm-lets-you-skype-from-your-car-with-on-board-modem.html Mon, 02 Jan 2012 14:15:30 +0000 The new Buick LaCrosse will allow drivers to video call using a built-in high-speed Internet connection.]]> http://www.psfk.com/2011/11/confessions-of-a-mad-man-two-douchenozzles-a-prince-douchenozzle-part-i.html Mon, 07 Nov 2011 16:04:07 +0000 In his tell-all memoir, author George Parker holds forth about what it's really like to work in the steamy ad world, as popularized by AMC's Mad Men. All it's cracked up to be? Read to find out.]]> http://www.psfk.com/2011/10/psfk-reviews-revenge-of-the-electric-car.html Thu, 20 Oct 2011 17:23:12 +0000 Innovation in the EV space is coming from Silicon Valley of all places. 'Revenge Of The Electric Car' provides an intimate, behind the scenes look at the response from GM and Nissan, as they release their entrants in the EV space.]]> http://www.psfk.com/2011/10/chevrolet-to-conduct-real-world-tests-of-en-v-concept-headlines.html Mon, 17 Oct 2011 06:30:34 +0000 GM has started work on the next generation of its Electric Networked-Vehicle.]]> http://www.psfk.com/2011/10/gm-announces-fully-electric-vehicle-the-chevy-spark.html Fri, 14 Oct 2011 11:37:23 +0000 This will be the automanufacturer's first car in over 10 years to run solely on batteries.]]> http://www.psfk.com/2011/09/cadillac-ciel-concept-stops-by-nyc-pics.html Fri, 02 Sep 2011 17:31:51 +0000 PSFK checks out Cadillac's latest luxury convertible concept.]]> http://www.psfk.com/2011/08/gm-partners-with-lg-to-have-electric-vehicles-more-readily-available.html Mon, 29 Aug 2011 12:16:24 +0000 The tech giant and the auto giant have collaborated to make electric cars more accessible to consumers.]]> http://www.psfk.com/2011/07/the-scion-iq-will-be-toyotas-next-electric-car-to-join-the-prius-in-the-us-headlines.html Tue, 12 Jul 2011 17:02:29 +0000 Car manufacturer Toyota aims to bring in a long-range, compact electric car to the US to compete with electric car competitors Nissan, GM and Ford.]]> http://www.psfk.com/2011/04/why-isnt-our-food-labeled-as-genetically-modified-video.html Mon, 25 Apr 2011 09:20:38 +0000 Expert says that Americans should raise a fuss about the fact that genetically modified food sold to Europeans is clearly marked while US food isn't.]]> http://www.psfk.com/2011/04/2011-ny-auto-show-chevy-volt-life-scenarios.html Fri, 22 Apr 2011 14:41:45 +0000 GM created two displays for the Chevy Volt which feature the car in environments which mimic real life.]]> http://www.psfk.com/2011/03/gm-unveils-agressively-styled-new-hybrid-roadster-concept.html Thu, 31 Mar 2011 13:56:50 +0000 Chevrolet looks to have regained design passion with their latest concept for the Seoul Motor Show.]]> http://www.psfk.com/2011/03/how-we-engineered-the-food-crisis.html Fri, 25 Mar 2011 14:51:46 +0000 A reality check on the factors that lead to a global imbalance of food distribution. ]]> http://www.psfk.com/2010/12/online-charity-auction-will-determine-the-first-chevy-volt-owner.html Wed, 01 Dec 2010 13:30:24 +0000 The auction will benefit students in the Detroit area looking to pursue careers in science, math, and technology.]]> http://www.psfk.com/2010/06/george-parker-the-ceo-as-spokesnozzle.html Wed, 02 Jun 2010 10:50:18 +0000 George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising world with PSFK.]]> http://www.psfk.com/2010/03/intelligent-urban-vehicle-can-drive-itself.html Thu, 25 Mar 2010 20:14:47 +0000 General Motors has announced a new electric smart-vehicle designed for future urban environments.]]> http://www.psfk.com/2010/03/gm-experiments-with-augmented-reality-to-make-driving-safer.html Thu, 18 Mar 2010 15:24:25 +0000 General Motors is working on a very practical augmented reality application for their vehicles.]]> http://www.psfk.com/2009/08/gm-creates-lab-blog-to-test-transportation-concepts.html Tue, 11 Aug 2009 17:01:43 +0000 GM is continuing to push ahead with a company reinvention and in an unprecedented move, has created The Lab blog to post concept work from the design studios online. Two concepts have just been added which are results of an ECOinitiative project aimed at understanding and developing greener transportation alternatives. The two concepts explore the theme of the ‘Bare Necessity’ which as GM Designer Therese Tant writes is a back-to basics approach, less is more, less cost, less complexity = efficiency. The Bare Necessity Truck looks at making utility vehicles smaller and more efficient. The design team’s idea was toRead more...]]> http://www.psfk.com/2009/01/gm-spotlights-design-with-a-new-online-studio.html Wed, 28 Jan 2009 18:19:00 +0000 The auto bailout talks opened up an opportunity for much criticism of the quality of design coming out of the Big 3 in Detroit. The problems cited ranged from bland styling to a general perception of a lack of innovative thinking. GM seems to have taken the comments to heart and have just launched a new website called Chevrolet Design to reveal the creative process within the design studio and to feature concept development work. GM Europe is behind the development of the site. Longtime GM designer Tom Peters serves as the narrator and talks about the established design languageRead more...]]> http://www.psfk.com/2009/01/when-innovation-dies-general-motors.html Thu, 08 Jan 2009 18:09:20 +0000 A recent article in the New York Times gives some insight into how companies take their eye off the ball and slow down their innovation. In this piece Micheline Maynard argues that the Chrysler automotive company decided to listen more to the accountants than the staff who were tasked to drive the company into the future: G.M.’s biggest failing, reflected in a clear pattern over recent decades, has been its inability to strike a balance between those inside the company who pushed for innovation ahead of the curve, and the finance executives who worried more about returns on investment. TheRead more...]]>