Tag: Grant McCracken
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In the era of the start-up when seemingly the small business reigns, is it actually the larger brands (and...
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The thought leader brings us insights from his talk at the Future of Entertainment conference at MIT.
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The first Human-Centered Design Innovation Lab is launching in Cambodia, and they're looking for a fellow who...
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During the Google+ frenzy, Facebook and Twitter take the back burner, and maybe rightly so.
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The expert on American culture and business stands by one of his favorite networks, but gives us an in-depth...
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A trained anthropologist believes that all books -- no matter how obscure -- should be digitized.
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Thoughts from the late 'Hitchhiker's Guide to the Galaxy' author about how technology is assimilated.
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So where is this guy from, why are we using him, and why is he, in the Old Spice case, so spectacularly...
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Grant McCracken pits the AT&T iPhone ads against the Claritin Clear ads in what he describes as the "war for...
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When pizza boxes act as Trojan horses, carrying a payload of asymmetrical brand communications.
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The English are very good at two things. Theatre and History. And they are particularly good at using the...
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The Culturematic machine could be used for making culture, specifically, casting movies and TV shows. Formally...
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Grant McCracken explores Barbara Lippert's recent appointment as "curator of pop culture" at Goodby,...
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However natural they seem to anyone born in the 20th century, cities are arbitrary constructions. They are...
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Social worlds tend to settle. And once they settle, a fine coating of inevitability forms around them.
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Remapping takes a world we know, and reworks how we see it. It's one way to make culture.
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The Hyundai-Pomplamoose campaign looped the loop. It went from odd to charming to familiar to contemptible to...
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Google’s Ngram is out. Everyone is plugging in words.
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American culture is vast, endlessly various and changing all the time. We can't know it top to bottom. We...
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For some reason, it is when we are free to stop thinking about the problem that we sometimes manage our best...
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Historian E.P. Thompson suggested that as industrial capitalism took hold in the West, we began to organize...
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Ketchum PR brought together a handful of thinkers and doers to talk about the ever-evolving nature of web...
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It's time to start training time travelers.
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Nimble business are learning to abandon the existing business model before someone rips it out from under them...
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The corporation is very good at problem solving. Next to getting things done, this is what it does best. The...
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Fantasy Football now entertains 27 million people, playing an average of 9 hours a week, in an industry valued...
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"I believe boomers have broken out of orbit. They know less and less about our culture."
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An investigation into the cultural frames and metaphors found in a recent interview with the artist.
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What is the strange appeal of Mikal Hart's creation, and what can we learn from it?
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Observations on culture creation, world building and meaning.











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