A PSFK Report On
The New Rules Of Digital Engagement
READ THE NEW REPORT
PSFK Future of Advertising Report
IDEAS FOR INNOVATION
EVERY IDEA. EVERY DAY
A Music Video Gets Bigger and Better With the Help of Friends
30 march 2016
Buildable social video becomes a richer experience the more screens you add
‘Grillz’ Art Installation Uses Algorithmic Data to Visualize Hip-Hop Lyrics
15 october 2014
Artist creates grills representing the music genre's lyrical patterns
Illustration Showcases Hip Hop Artists’ Wordsmith Skills
3 september 2014
Data analyst digs into Rappers' vocabs to produce colorful pictorial
Rap Mic Contest Lets MC’s Rap into Their Headphones
25 august 2014
Hip-hop label partners with headphone brand to develop an app that crowdsources vocal tracks contributions
Three Lessons from Toyota’s ‘Swagger Wagon 2’
6 august 2014
Yes, hip hop is global, but using it still requires understanding cultural nuance
Which Rappers Have A Better Vocabulary Than Shakespeare?
6 may 2014
Data visualization compares the wordsmithing of famous lyricists to great authors, with some interesting findings.
Map Visualizes How Rap Names Were Created [Pics]
19 november 2013
Poster categorizes and connects over 1,000 famous rap monikers.
Public Enemy Teams Up With BitTorrent To Release New Single
21 june 2013
The rappers have put their latest track on the file sharing website along with instrumentals and vocals to remix it.
Redbull Breaks Down The Creative Process Behind Major Music Logos [Pics]
7 june 2013
History reveals itself for some of music’s most iconic moments.
Social News Offers Crowdsourced Explanation Of Current Events
6 may 2013
Harnessing the power of an well-informed, opinionated user base, a start-up seeks to explain new areas of culture.
Wu-Tang Clan Member Uses Hip Hop To Teach Science
21 november 2012
Students in a Brooklyn school write rhymes to help them learn basic concepts.
Fashion Brand Creates Their Lookbook With Das Racist Exclusively On Instagram
22 october 2012
Moss teams up with the hip hop group to showcase their Fall/Winter 2012 collection in a digitally novel way.
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
This Arcade-style Gym Makes Us Want To Exercise
How Good Design Can Make You Eat Better
Password-Free Wi-Fi Could Make Our Connected Homes More Secure
Digital Nomads Are Embracing 'Pod' Living in this LA Co-Working Space
3D-Printed Cheese Wants To Offer Healthier Alternative To Cheese Lovers
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
The Future of Cars Isn't Just Automated, It's 3D-Printed