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[Inspiration] How IBM is turning its Watson AI from gimmick to huge line of business
Fitness / Sport september 13, 2016

IBM Gave U.S. Open Viewers A New Way Of Watching Tennis

The tournament featured data analysis and captions created by IBM Watson in real time

Fitness / Sport august 18, 2016

How Cloud Computing Helps The US Cycling Team

A range of high-tech training tools could bring in that elusive olympic gold

[Insight] Why the Word Processor has not kept up with digital collaboration
[Inspiration] 35 years later, IBM reflects on the birth of the IBM PC
Ai july 25, 2016

Macy’s Is Testing An AI-Powered Shopping Assistant

Developed in partnership with IBM Watson, the tool frees up staff and provides shoppers with helpful information as they navigate stores

Advertising july 11, 2016

IBM Watson Will Now Answer Your Questions About Ads

The Weather Company, an IBM business since January of this year, has rolled out interactive ads that allow people receive relevant information

Advertising june 30, 2016

How Embracing Limits And Making Connections Creates Great Advertising

Recap PSFK's #FutureofAdvertising chat with ad industry experts on digital engagement

Automotive june 29, 2016

Bicycle Bell Helps Riders Find Their Way

Blubel provides turn-by-turn directions via flashing LED lights

Advertising june 23, 2016

Brand Communities Flourish When Consumers Are In Charge

New report explores how advertisers can facilitate authentic, impactful relationships

Automotive june 22, 2016

IBM Watson-Powered Autonomous Bus Aims To Cure City Traffic

Passengers can interact with arguably the world's smartest bus driver

Technology june 3, 2016

How Computer Science Is Helping To Fight Viral Infections

IBM Research announced a new macromolecule to protect healthy cells from viruses

Advertising june 2, 2016

5 Key Ideas Driving Successful Marketing Leaders

How top CMOs cut through the marketing clutter and find out what drives innovation

Advertising may 25, 2016

What Defines A Brand After 105 Years Of Innovation?

IBM is anchored in pushing its clients towards the future, regardless of product or category


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