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identity
[Stat] People are increasingly identifying themselves as global rather than national citizens
Advertising december 30, 2013

Lufthansa Invites Swedes To Change Their Names

The airline offered Swedes a chance at a new life in Berlin – but at the price of their names.

Technology november 12, 2013

Artist Opens Twitter Account To The Public

In a reflection on Twitter’s recent IPO, artist Kyle McDonald asks what it means to have an online identity.

Design september 4, 2013

Wristband Transforms Wearer’s Heartbeat Into Unique Password

Bionym’s Nymi wristband can identify the wearer by their cardiac rhythm and could be used to unlock car doors or log in to a computer.

Advertising december 31, 2012

How To Stay Ahead In Creative Industries [Video]

Nick Barham discusses PIE, a shared space startup accelerator from Wieden + Kennedy.

Design december 27, 2012

One Day…Our Physical And Virtual Identity Will Blend

James Tichenor and Josh Walton of Rockwell Group Labs imagine a day when physical and digital become one.

Design september 27, 2012

Pixelated Mask Helps You Hide From Facebook Stalkers [Pics]

Tongue-in-cheek artist's project aims to raise issues around identity and anonymity in a digital lifestyle.

Advertising june 6, 2012

Ed Cotton: Captain Morgan’s Search For Branded Content Treasure

The rum brand strikes gold in deciding to fund a real life Indiana Jones on a dive for their namesake's pirate trove.

Advertising april 28, 2012

This Week In Brand Strategy & Marketing

PSFK curates some of the strategy, digital and creative advertising news catching our attention.

Advertising december 12, 2011

Scottish Design Firm Creates Business Card From Sandpaper And Wooden Paper

The design firm helps a woodworking client stay true to form and character with an interesting business card concept

november 8, 2011

Rapid Growth Of Consumerism And Changing Consumer Identity In China [Headlines]

Within the increasing number of people purchasing goods, brand awareness is rising, but loyalty to particular brands is not.

Mobile october 19, 2011

For Twitter, Free Speech Matters — Not Real Names [Headlines]

How does Twitter deal with government requests for user IDs and network shutdown?

Advertising august 4, 2011

Second Life Authorities: Can I See Your I.D. Please?

Researches say the growing number of virtual characters in online communities has created a need to identify the real people behind aliases for marketing research and law enforcement purposes.

Advertising july 4, 2011

Melvin: The Social Media Machine

This new robot is a social media master and involves "his" viewing audience in "his" social network.

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