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Lufthansa Invites Swedes To Change Their Names
30 december 2013
The airline offered Swedes a chance at a new life in Berlin – but at the price of their names.
Artist Opens Twitter Account To The Public
12 november 2013
In a reflection on Twitter’s recent IPO, artist Kyle McDonald asks what it means to have an online identity.
Wristband Transforms Wearer’s Heartbeat Into Unique Password
4 september 2013
Bionym’s Nymi wristband can identify the wearer by their cardiac rhythm and could be used to unlock car doors or log in to a computer.
How To Stay Ahead In Creative Industries [Video]
31 december 2012
Nick Barham discusses PIE, a shared space startup accelerator from Wieden + Kennedy.
One Day…Our Physical And Virtual Identity Will Blend
27 december 2012
James Tichenor and Josh Walton of Rockwell Group Labs imagine a day when physical and digital become one.
Pixelated Mask Helps You Hide From Facebook Stalkers [Pics]
27 september 2012
Tongue-in-cheek artist's project aims to raise issues around identity and anonymity in a digital lifestyle.
Ed Cotton: Captain Morgan’s Search For Branded Content Treasure
6 june 2012
The rum brand strikes gold in deciding to fund a real life Indiana Jones on a dive for their namesake's pirate trove.
This Week In Brand Strategy & Marketing
28 april 2012
PSFK curates some of the strategy, digital and creative advertising news catching our attention.
Scottish Design Firm Creates Business Card From Sandpaper And Wooden Paper
12 december 2011
The design firm helps a woodworking client stay true to form and character with an interesting business card concept
Rapid Growth Of Consumerism And Changing Consumer Identity In China [Headlines]
8 november 2011
Within the increasing number of people purchasing goods, brand awareness is rising, but loyalty to particular brands is not.
For Twitter, Free Speech Matters — Not Real Names [Headlines]
19 october 2011
How does Twitter deal with government requests for user IDs and network shutdown?
Second Life Authorities: Can I See Your I.D. Please?
4 august 2011
Researches say the growing number of virtual characters in online communities has created a need to identify the real people behind aliases for marketing research and law enforcement purposes.
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