PSFK » ikea

IKEA Furnishes Parisian Subways

Paloma Vazquez — Mon, 15 Mar 2010 14:40:26 +0000

IKEA has demonstrated creativity in a recent guerrilla marketing initiative by furnishing Parisian subway stops.

LackRack: Tech Enabled Furniture

Piers Fawkes — Tue, 02 Feb 2010 14:18:05 +0000

As more and more technology creeps into our living spaces, it will be interesting to see how furniture manufacturers evolve their offerings.

Artists and Designers Set Up an Office Inside Ikea

Dave Pinter — Wed, 02 Dec 2009 15:10:00 +0000

Displaced creatives staging a protest find the perfect new studio space inside the furniture retailer.

(Pics) Kitchen Island Made of 20,000 Lego Bricks

Dan Gould — Fri, 16 Oct 2009 16:41:28 +0000

Designers Philippe Simon and Pillard Rosetti customized their IKEA kitchen island by covering it with over 20,000 LEGO pieces.

IKEA Competition For Kids Generates Tonnes Of Aluminum

Ebba Akerman — Thu, 15 Oct 2009 17:22:41 +0000

IKEA and WWF are galvanizing Swedish school kids in the ages 6-9 to collect the aluminum shells from tea lights.

Agency Uses Crowdsourcing to Create Social Media Platform for IKEA

Anjali Ramachandran — Mon, 14 Sep 2009 14:32:30 +0000

Vizeum Norway are pitching for the Ikea account, and they've decided to use crowdsourcing to answer the brief, which requires coming up with an idea for a social media platform for the iconic brand.

Chinese IKEA Shoppers Eat and Nap, But Don’t Necessarily Buy

Sean Leow — Fri, 04 Sep 2009 10:03:46 +0000

Anybody who visits IKEA on a weekend in China will be sure to find the familiar scene of customers napping on the couches and beds. And if you stop by the popular IKEA cafeteria, you almost certainly will have to wait around before a table opens up. Following up on

Brand Culture Shock: IKEA Retail Experience Adapts To Beijing

Caleb Kramer — Thu, 27 Aug 2009 07:05:27 +0000

The LA Times has published an interesting gallery of images showing Beijing consumers using their local IKEA store as a space to relax and socialize. Beyond shopping, the store has become a destination for Saturday … [visit site to read more] © Caleb Kramer for PSFK, 2009. | Permalink | No comment | Add to del.icio.us Post tags: beijing, brand, china, experience, ikea, Retail Feed enhanced by Better Feed from Ozh

Good Brands Report: Lessons From The Top 10 Brands

Ebba Akerman — Thu, 06 Aug 2009 14:52:21 +0000

Google Experiment rapidly, embrace failure.

Good Brands Report: IKEA (#9)

Ebba Akerman — Wed, 05 Aug 2009 18:41:26 +0000

Beyond IKEA’s continued allegiance to its core premise of offering affordable, well-designed furniture and household goods, they have maintained creative efforts to evolve their marketing and … [visit site to read more] © Ebba Akerman for PSFK, 2009. | Permalink | No comment | Add to del.icio.us Post tags: furniture design, good brands report, ikea, Retail, shopping Feed enhanced by Better Feed from Ozh

Ikea Asks You To Come Into The Closet

Anjali Ramachandran — Fri, 24 Jul 2009 07:11:58 +0000

Image Credit: Getty Images, Amy Steigbigel Photography/Flickr There seems to be no stopping Ikea, everybody’s favorite accessible furniture … [visit site to read more] © Anjali Ramachandran for PSFK, 2009. | Permalink | One comment | Add to del.icio.us Post tags: bedroom secrets, come into the closet, ikea Feed enhanced by Better Feed from Ozh

Retail Sustainability: High, Low and Inbetween

Scott Lachut — Wed, 15 Jul 2009 17:21:30 +0000

In a recent interview with Fast Company, Patagonia founder, Yvon Chouinard offers his thoughts on running an environmentally conscious business and what is on his mind - the "myth of sustainability", an ideal he sees as a path rather than [...]

Ikea’s Bedroom Secrets

Anjali Ramachandran — Mon, 29 Jun 2009 14:13:34 +0000

Ikea has become known for innovative digital campaigns: Open Kitchen was one of their most recent successes, a site that allowed users to upload images of their kitchens with the chance to win back the cost of … [visit site to read more] © Anjali Ramachandran for PSFK, 2009. | Permalink | No comment | Add to del.icio.us Post tags: bedroom secrets, diesel, ikea, nokia, open kitchen Feed enhanced by Better Feed from Ozh

IKEA Welcomes Freeloading Parents

Scott Lachut — Wed, 24 Jun 2009 19:50:24 +0000

If simply getting customers in the door is the key to creating a successful business, then IKEA just might have developed the winning formula. The NY Daily … [visit site to read more] © Scott Lachut for PSFK, 2009. | Permalink | One comment | Add to del.icio.us Post tags: daycare, ikea, retail experience Feed enhanced by Better Feed from Ozh

Ikea Leko is Car Sharing not Car Making

Dave Pinter — Mon, 30 Mar 2009 22:29:12 +0000

Fast Company recently reported today that the mysterious cloth draped car called the

Most Popular Articles on PSFK From the Last 7 Days

Christine Huang — Mon, 30 Mar 2009 21:59:35 +0000

Here are PSFK’s top five articles from Mar. 23 – Mar. 29, 2009. Results are based on Google Analytics and in order of overall page views. Stella McCartney Boot-Tights – Orli Sharaby Nokia Almighty Headsets – Piers Fawkes Swedish Magazine is … [visit site to read more] © Christine Huang for PSFK, 2009. | Permalink | No comment | Add to del.icio.us Post tags: advertising, Automotive, branding, Fashion, ikea, Media & Publishing, nokia, Popular Articles Feed enhanced by Better Feed from Ozh

Ikea to Reveal a Concept Car

Dave Pinter — Mon, 23 Mar 2009 17:23:58 +0000

Jalopnik found a new mini site Ikea has launched to showcase the reveal of a ‘concept car’. The wrapped vehicle is called

MEDIA ARTS MONDAYS: The Spontaneity Strategy

Frank Striefler and Erik Hanson (TBWA\Media Arts Lab) — Tue, 17 Mar 2009 22:39:46 +0000

The Spontaneity Strategy" /> In today’s dynamic media landscape, people are living their lives at the speed of real time. News is expected to be up to the second, friends keep up with each others’ lives online, step by step and hour by hour, and the latest and greatest can change every time you … [visit site to read more] © MAL for PSFK, 2009. | Permalink | 3 comments | Add to del.icio.us Post tags: advertising, branding, Crest, ikea, Media Arts Mondays, nike Feed enhanced by Better Feed from Ozh

New Ikea Designed Solar-Powered Lights

Nicko Margolies — Mon, 09 Mar 2009 20:08:36 +0000

Ikea, the home furnishing design powerhouse, has unleashed a new line of solar-powered lights … [visit site to read more] © Nicko Margolies for PSFK, 2009. | Permalink | 2 comments | Add to del.icio.us Post tags: environmental design, Green Design, ikea, solar power Feed enhanced by Better Feed from Ozh

Ikea Lobbying for Oval Office Decor

Dave Pinter — Tue, 13 Jan 2009 15:24:42 +0000

The … [visit site to read more] © Dave Pinter for PSFK, 2009. | Permalink | 3 comments | Add to del.icio.us Post tags: ikea, popup Feed enhanced by Better Feed from Ozh