At the PSFK Conference Asia 2008, Charles Ogilvie (Panasonic), Creative Designer and Inventor of RED, the award winning in-flight entertainment system for Virgin America, speaks about service innovation, new revenue models, and the use of airborne technology throughout Asia and the world at large.
From the drab grey seats and drop down projectors of just ten years ago, Charles describes the process he and his team went through when challenged by Richard Branson to figure out “What’s next in aviation?”
Interestingly, Charles explains that in addition to personal entertainment systems, mood lighting, and all the wizzy-wig technological concepts being tossed around, Asian [...]