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Influencer Targeting
Technology may 19, 2013

Macala Wright: How Retailers Have Figured Out Paid Influencer Programs

Style Coalition allows fashion brands and lifestyle marketers to remove the middle man in taste-maker marketing.

Work march 10, 2013

Macala Wright: Why Influencer Marketing Is Failing In Retail

The blurring of lines between earn and paid has created a lack of transparency and trust.

Design & Architecture december 4, 2008
Retail november 3, 2008
Arts & Culture october 31, 2008
Advertising october 31, 2008
Technology october 9, 2008
Design & Architecture july 22, 2008
Arts & Culture may 8, 2007
Mobile march 28, 2007
march 27, 2007
march 23, 2007
Advertising march 9, 2007
Advertising february 26, 2007
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