A PSFK Report On
The New Rules Of Digital Engagement
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Using 556 Sensors to Emulate Love at First Sight Goosebumps
26 may 2015
For Clerkenwell Design Week, Renault created an interactive wall to tout the design of its electric concept car
Dancing Traffic Light Man Keeps Everyone Safe, Smiling
18 september 2014
Compact car brand Smart expands its safety campaign with a grooving warning sign
Digital Subway Ad Responds To Incoming Trains [Video]
27 february 2014
Interactive billboard uses ultra sonic sensors to react to its surroundings by blowing in the wind.
Coca-Cola Billboard Made Of Free Wrapping Paper [Video]
3 january 2014
Agency Duval Guillaume created a billboard made out of gift wrap to engage with holiday shoppers.
Mobile Ads That Talk Back To Consumers
3 april 2013
Nuance has unveiled 'Voice Ads', a new format that enables people to have two-way conversations with brands.
Fujitsu Develops Invisible QR Codes Made Of Light
19 october 2012
Instead of seeing a banner or icon on the screen, viewers' phones would pick up extra beams of light to receive coupons and other offers from advertisers.
Microsoft Introduces Gesture-Based, Interactive Ads [Headlines]
15 june 2012
NUads harness the power of Kinect and will launch in the fall with support from brands like Toyota, Samsung, and Unilever.
Turn Anything Into A Touchscreen Simply By Touching It
31 may 2012
The new technology uses a 3D camera and a depth sensor to detect objects and gestures, turning any surface or object into an interactive device.
PSFK’s Top Five Stories Of The Week
26 may 2012
We review the best in design, culture, art and fashion and creative business in our weekly 'What's Trending Now' roundup.
Volkswagen Interactive iPad Ad Asks Users To Help Park The Car [Video]
13 january 2012
The interactive ad in Auto Esporte magazine showcases the VW Tiguan's Park Assist feature.
eBay Uses QR Codes In Storefront Windows To Encourage Charitable Donations
22 november 2011
The Give a Toy Store displays come to life as people point their phones engaging them through interactivity.
App Makes Brands More Interactive By Culling Virtual Information
13 october 2011
When pointed at included brand logos Blippar lets users interact with 3D objects and get information on recipes and more
Why Heritage Companies Are Looking To New Mediums To Tell Brand Stories
Building Advertising’s New Layers Of Digital Engagement
How Chatbots Can Personalize A Brand's Customer Experience
Small Leather Pouch Supports Any Travelers' Need For Wi-Fi
How Good Design Can Make You Eat Better
Send Holographic Messages To Your Friends And Family
Leveraging Instagram To Book Hotel Rooms
Platform Helps All Restaurants Source Better Local Food
Bus Turned Food Market Feeds Residents In Toronto Food Deserts
How Wearable Tech Can Be Used for Social Good
Shell's Concept City Car Gets 107 MPG And Fits In Tight Spots