http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 13:30:12 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/11/erik-joule-how-responsible-business-can-build-a-more-profitable-brand-video.html Thu, 03 Nov 2011 16:23:30 +0000 SVP of Levi's Merchandizing, Design and Licensing Team discussed how creating sustainable manufacturing processes actually helped strengthen the company.]]> http://www.psfk.com/2011/10/live-from-psfk-conference-san-francisco-erik-joule-of-levi-strauss-co.html Fri, 07 Oct 2011 15:29:31 +0000 SVP of Levi's Merchanding, Design and Licensning Team discussed his efforts to produce more sustainable clothing. ]]> http://www.psfk.com/2011/09/triple-pundit-denim-industry-to-revive-old-welsh-town.html Mon, 26 Sep 2011 14:30:40 +0000 HIUT is bringing denim making back to Britain with a new fashion label based in an ancient Welsh town once renowned for its dungarees.]]> http://www.psfk.com/2011/08/levis-pulls-riot-ad-after-public-outcry-headlines.html Mon, 29 Aug 2011 17:01:04 +0000 Public outcry forced Levi's to pull an ad it launched on Facebook last week. Titled ,'Levi's Legacy', the commercial seemingly glorified the London riots.]]> http://www.psfk.com/2011/08/sandblasting-jeans-is-harmful-to-its-workers-and-dolce-and-gabbana-doesnt-care.html Fri, 12 Aug 2011 15:42:10 +0000 Campaign calls for fashion houses to stop using sandblasting, a technique for producing denim with a worn-in look.]]> http://www.psfk.com/2011/07/the-denim-visionary-behind-earnest-sewn-and-paper-denim-cloth-launches-new-line.html Tue, 19 Jul 2011 17:18:06 +0000 The creator of multiple popular denim brands has now turned his innovative vision on to the influential brand, Evisu.]]> http://www.psfk.com/2010/10/the-origins-of-denim.html Mon, 04 Oct 2010 17:04:27 +0000 A new exhibition at Galerie Canesso unearths the humble origins of the fabric. ]]> http://www.psfk.com/2010/07/site-visit-levis-print-workshop-in-the-mission.html Mon, 19 Jul 2010 10:15:12 +0000 In San Francisco, the denim maker has established a workspace to collaborate on creative projects with the community. ]]> http://www.psfk.com/2010/06/california-freedom-meets-british-cool-qa-with-ben-taverniti-of-hudson-jeans.html Thu, 10 Jun 2010 15:28:46 +0000 PSFK talks to the head designer about design, fashion and inspiration.]]> http://www.psfk.com/2010/04/levis-and-the-high-end-hipster.html Tue, 20 Apr 2010 07:01:06 +0000 Will a high-end pair of Levi's lure premium denim fans?]]> http://www.psfk.com/2010/04/pics-evisu-womens-line.html Wed, 07 Apr 2010 20:08:40 +0000 Evisu creative director Scott Morrison has tapped designer Catherine Holstein to envision the brand’s first women’s clothing collection for the US market. ]]> http://www.psfk.com/2010/03/wtf-jeans-how-technology-is-affecting-everyday-design.html Thu, 11 Mar 2010 07:05:01 +0000 Wtfjeans are a specially made pair of pants with design elements made to make gadget carrying easier.]]> http://www.psfk.com/2010/02/shaun-whites-high-performance-jeans.html Thu, 18 Feb 2010 19:07:00 +0000 Gold medal winner Shaun White, and other members of the US Olympic Snowboard team have been seen wearing what looks like worn-in denim jeans on the slopes.]]> http://www.psfk.com/2010/02/a-studio-visit-with-evisus-scott-morrison.html Wed, 03 Feb 2010 13:26:34 +0000 Recently, PSFK paid a visit to Evisu's studio in Soho to see how their new CEO and Creative Director Scott Morrison was settling into the masthead. ]]> http://www.psfk.com/2009/11/denim-therapy-keeps-jeans-in-circulation.html Mon, 16 Nov 2009 20:01:40 +0000 Denim Therapy seamlessly repairs jeans to like-new condition.]]> http://www.psfk.com/2009/10/new-label-aims-to-extend-the-levis-lifecycle.html Thu, 22 Oct 2009 15:26:49 +0000 Levi Strauss & Co is taking a small step to help decrease the amount of textiles that are thrown away every year by adding a "donate to goodwill" icon to their clothing's care tags.]]> http://www.psfk.com/2009/09/raleigh-denim-98-local.html Thu, 17 Sep 2009 17:56:36 +0000 North Carolina based Raleigh Denim sources 98% of their materials from North Carolina, including the vintage machines they use.]]> http://www.psfk.com/2009/08/vintage-quality-levis-returning-to-stores.html Thu, 13 Aug 2009 07:01:05 +0000 I don’t think it’s a stretch of the imagination to say that vintage Levi’s are the stuff fashion dreams are made of. The iconic brand ( which is so internationally popular that during the heyday of communism, a pair could trade for about anything you could want in Eastern Europe) has been on the behinds of everyone from movie stars like Marilyn Monroe and James Dean to former and current US Presidents. However, up until recently it was next to impossible to find good condition vintage (pre-1980′s) Levi’s without going overseas to clothing depots in Japan and Europe. This isRead more...]]> http://www.psfk.com/2009/03/custom-furniture-made-from-your-recycled-jeans.html Thu, 12 Mar 2009 10:59:27 +0000 While recycled denim creations may not be a particularly new concept, CScout Japan points us to a nice example of recycling jeans into a hand-made piece of furniture.  You send in three pairs of jeans (or other pant material) to the furniture manufacturer, NOyes, and they turn them into a custom stool.  The NOyes website has a video and step-by-step guide on how the stool is made by hand. A custom denim stool takes three weeks to make and costs ¥36,720 ($400). [via CScout Japan]]]>