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	<title>@PSFK &#187; Jerseys</title>
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		<title>Umbro to Unveil New Line of Bespoke Jerseys</title>
		<link>http://www.psfk.com/2009/03/umbro-to-unveil-new-line-of-bespoke-jerseys.html</link>
		<pubDate>Wed, 25 Mar 2009 17:33:27 +0000</pubDate>
		<description><![CDATA[<span style="float: left; margin-right: 15px; display: inline;"><img width="236" height="190" src="http://www.psfk.com/wp-content/uploads/2011/06/04-236x190.jpg?fedaf9" class="attachment-236x190 wp-post-image" alt="" title="" /></span>This Friday, Reed Space in NYC will be unveiling Umbro&#8217;s new line of jerseys, tailor-made for the English national soccer team. The debut will be the line&#8217;s first public appearance &#8211; and a moment for Umbro to remind everyone that they&#8217;re the brand that invented &#8216;sportswear&#8217;. The video below offers some insight into the process of creating the new jerseys (which were design-directed by British Designer Aitor Throup): Umbro [via Racked]]]></description>
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