Tag: jwt
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JWT Executive Creative Director, Matt MacDonald, shares what he believes will be the most important ad trend...
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'Confessions of a Mad Man' author George Parker brings the industry to its knees in his latest memoir and...
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PSFK has teamed up with the General Assembly and Voyurl to hold a panel discussion asking what a better web...
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A group of mobile marketing experts share mobile tagging best practices and what we might expect to see in the...
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Egypt's revolution is a pivotal moment that requires brands to reassess their messaging strategy; how are...
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The Paris office of the agency gets a sustainable update that acts as virtual calling card for their digital...
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PSFK talks with Mark Mulhern of JWT in anticipation of his presentation at the upcoming PSFK Future Of Mobile...
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In the fifth and final episode, the importance of taking action and making ideas happen is discussed by...
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In the fourth episode, the importance of understanding people in a deep and empathetic way is discussed by...
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In the third episode, the importance of having a deep, insatiable curiosity about the world is discussed by...
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In the second episode, the importance of storytelling and clear, inspiring communication is discussed.
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George Parker is the perpetrator of adscam.typepad.com. Every week he shares his opinions on the advertising...
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Nestle's creativity in targeting Kit Kat to the Japanese market may go down in marketing case studies as one...
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Sean Boyle gave an impressive talk at the 4As Transformer conference earlier this week, where he offered ten...
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A bold ad campaign by Ausie advertising company JWT for the Australian Childhood Foundation. Designed...
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In Slate, Seth Stevenson tears into Microsoft’s dimishing brand strength via Crispin Porter + Bogusky’s...
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This piece in Creative Review I found on my RSS trawl got my goat this morning. Why is the magazine...
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JWT were kind enough to go through all the ad and cool blogs and put all their posts in a single video. How...
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