27 results
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Innovation april 16, 2014

9 Stories You Need To Know Today

Hearst ditches R&D labs, Etsy launches wholesale platform and Google Glass celebrates one year.

Advertising july 17, 2013

String Quartet Made From Human Hair Proves Shampoo’s Strength [Video]

To promote their Cream Silk product, Unilever staged a concert using the custom musical instruments.

Cities may 31, 2013

Urinals Generate Electricity To Power Carnival Floats [Video]

Brazilian NGO Afroreggae launched the Electric Pee project to do something about public urination.

Sustainability may 23, 2013

Alzheimers Patients Treated With Personalized Perfume Kits

Givaudan and JWT Singapore create "Smell a Memory" kits to help families connect with their loved ones suffering from dementia.

Advertising may 17, 2013

Cheese Company’s Business Card Is Also A Mini Grater [Video]

Ad agency JWT designed the Grater Card for cheese shop Bon Vivant.

Advertising march 7, 2013

OXO Stop-Motion Ad Turns Household Items Into Delicious Food

Oscar-nominated filmmaker PES adds his own special touch to bring pizazz to a British cupboard staple.

Work march 1, 2013

JWT Launches Pop-Up Agency That Will Only Work During SXSW

'Walter' will create marketing strategies for startups in just 5 days, dissolving after the event in Austin ends.

Design & Architecture september 26, 2012

Coca-Cola Print Ad Becomes An iPhone Speaker

To promote the online radio platform Coca-Cola.FM in Brazil, agency JWT turned a magazine into an amplifier.

Technology may 10, 2012

Kit Kat App Reduces Social Media Stress With Automated Status Updates

The chocolate brand wants users to take a break from using online networks.

Luxury february 2, 2012

This Year’s Super Bowl Advertisers Won’t Quit At The 30 Second Spot

JWT Executive Creative Director, Matt MacDonald, shares what he believes will be the most important ad trend at this year's big game.

Technology september 16, 2011

PSFK Conference Speaker Interview: George Parker

'Confessions of a Mad Man' author George Parker brings the industry to its knees in his latest memoir and shares a few of his thoughts on how the ad world has changed over the years.

Innovation june 6, 2011

What If Consumers Controlled Their Online Data? A Panel Discussion Curated By PSFK

PSFK has teamed up with the General Assembly and Voyurl to hold a panel discussion asking what a better web might look like with consumers controlling their own data.

Mobile april 12, 2011

(Video) PSFK SALON AUSTIN: Future of Mobile Marketing Session 2

A group of mobile marketing experts share mobile tagging best practices and what we might expect to see in the future from advertisers and others using mobile tags.

Luxury march 30, 2011

Middle Eastern Advertising In A Post-Revolution Context

Egypt's revolution is a pivotal moment that requires brands to reassess their messaging strategy; how are global agencies acting on this?


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