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Syndicated july 6, 2016

How Kellogg’s Killed The Breakfast Cereal Trend

For $7.50 a bowl, the brand’s new cereal cafe is a last-ditch attempt to milk what’s left of the millennial trend that epitomizes gentrification and consumer culture

Work september 15, 2015

The Most Important Meal of the Day: Virtual Reality Breakfast

Kellogg's cereal brand shows consumers how to create their own VR headset

Home september 10, 2015

Reinvent Breakfast with a Cereal-Serving Crane Hat

Dominic Wilcox and Kellogg's present wild devices to make the morning fun just in time for the school season

Design & Architecture june 30, 2015

It’s Time to Start Designing Cereal Boxes for Adults

Concept from designer Mun Joo Jane imagines breakfast packaging for folks who eat at the big table

Retail august 11, 2014

Foodie Taste Tests Every Pop-Tart Flavor

Serious Eats describes the 23 varieties of Kellogg's most loved frosted pastry of childhood

Cities october 4, 2013

RFID-Rigged Park Uploads Skateboarders’ Tricks To Facebook [Video]

The first-ever glow in the dark skate park in Australia is connected to social networks.

Technology september 28, 2012

Kelloggs Introduces Store Where Only Tweets Are Accepted As Payment

To promote the launch of the new Special K Cracker Crisps, the brand has opened a pop-up shop in London that offers free samples for Twitter messages.

september 27, 2011

How Big Food Exerts Unhealthy Influence On America’s Nutritionists [Headlines]

Dietitians from large food corporations claim that processed foods are an essential part of every diet.

Advertising september 13, 2011

Kellogg’s Fruit Loops Threatens Non-Profit Over Toucan Logo [Headlines]

Cereal maker Kellogg's is threatening to sue the Maya Archaeology Initiative over their toucan logo, claiming to own the bird in all images and logos.

Innovation august 31, 2011

Kellogg’s Launching Online CRM Portal To Increase Customer Engagement

The CPG company is partnering with Epsilon to create a new online marketing solution.

Advertising october 14, 2009

Kellogg’s to Laser Etch their Logo on Individual Corn Flakes

Cereal maker Kellogg's is planning to laser etch their logo on individual Corn Flakes in an effort to set themselves apart from imitations and generic brands.


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