Long Tail innovation and ideas

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long tail ideas and inspiration

Tag: long tail

From Content Provider To Lifestyle Curator

Thrillist publisher Ben Lerer talks to PSFK about curation strategy, deal services and targeting a new...

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The Importance Of Innovation’s “Long Nose”

Bill Buxton, Principal Scientist at Microsoft Research, has written a fascinating essay in about what he calls...

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The Long Tail of Coffee Adds To Starbucks’ Identity Crisis

Over the past year we’ve noticed experimentation in Starbucks’ marketing, a reflection of an identity...

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