Middle Class innovation and ideas

Your go-to source for new
middle class ideas and inspiration

Tag: middle class

PSFK Conference Preview: Wieden + Kennedy Experts To Discuss Creative Business

In anticipation of their talk at the upcoming PSFK CONFERENCE SAN FRANCISCO 2011, we take a look at two Wieden...

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China Shopping Like It’s Not Mao’s Business [Headlines]

Middle class Chinese are working hard but also shopping like never before and it's playing a significant part...

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Possum Living: Middle Class Lifestyle Without The $$$

It may be thirty years old, but Dolly Freed's book offers some great insights into living without almost any...

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Are Mainstream Newspapers Selling to the Wrong Audience?

Though pundits everywhere are touting the wholesale death of the newspaper as we know it, it surprised us to...

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Nick Barham on the Chinese Middle Class at PSFK Conference Asia 2008

At the PSFK Conference Asia 2008, Nick Barham (Wieden Kennedy, Shanghai) explores the anxiety, opportunity and...

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