http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 10:00:40 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2012/02/facebook-fools-brains-headlines.html Fri, 10 Feb 2012 10:30:59 +0000 Study suggests that the mind is easily manipulated by popular social network. ]]> http://www.psfk.com/2012/01/foldable-electric-cars.html Mon, 30 Jan 2012 14:30:52 +0000 MIT's Hiriko can fold on itself, drive sideways, and soon to be seen in European streets. ]]> http://www.psfk.com/2012/01/brand-strategy-marketing-10.html Fri, 27 Jan 2012 15:00:50 +0000 PSFK curates some of the strategy, digital and creative advertising news catching our attention.]]> http://www.psfk.com/2012/01/office-thermostat-wristband.html Thu, 19 Jan 2012 14:30:16 +0000 The WristQue uses sensor technology to ensure an optimal temperature setting that's comfortable for everyone.]]> http://www.psfk.com/2012/01/mit-free-courses-headlines.html Tue, 17 Jan 2012 11:30:14 +0000 The university announces an interactive online learning platform that rewards official certificates of completion and facilitates peer-to-peer student discussions at no cost. ]]> http://www.psfk.com/2011/12/big-data-gets-small-personal-sponsored.html Thu, 22 Dec 2011 14:00:08 +0000 The next phase in the information revolution will be defined by scalable, data-driven insights to available to everyone.]]> http://www.psfk.com/2011/12/traditional-social-networks-are-helping-twitter-grow-headlines.html Wed, 21 Dec 2011 21:40:13 +0000 The 140 character world is taking over as the most efficient and wide-reaching mode of communication.]]> http://www.psfk.com/2011/12/faster-fashion-intelligent-textiles-monitor-personal-biometrics.html Wed, 14 Dec 2011 17:31:47 +0000 Advances in sensor technology and fabrics are transforming ordinary clothing into wearable health diagnostic devices.]]> http://www.psfk.com/2011/12/grant-mccracken-kickstarting-kickstarter-new-models-of-meaning-and-value.html Mon, 12 Dec 2011 19:17:10 +0000 The thought leader brings us insights from his talk at the Future of Entertainment conference at MIT.]]> http://www.psfk.com/2011/12/online-simulator-teaches-strategic-competition-in-the-video-game-industry.html Mon, 12 Dec 2011 13:30:19 +0000 'Platform Wars' is an interactive tool developed by a Professor at MIT for his business students.]]> http://www.psfk.com/2011/12/university-of-utah-number-one-for-start-ups-headlines.html Thu, 01 Dec 2011 19:48:18 +0000 According to the Association of University Technology Managers, the school has claimed the number one spot, having spun out 18 startups from its program.]]> http://www.psfk.com/2011/09/audi-and-mit-introduce-the-road-frustration-index.html Mon, 26 Sep 2011 11:48:16 +0000 The Road Frustration Index provides drivers with up-to-the-minute info on the state of roads across the US.]]> http://www.psfk.com/2011/09/mit-architects-build-1000-prototype-home-in-china.html Mon, 19 Sep 2011 11:40:52 +0000 The 1K House is a joint-research initiative between the Department of Architecture and the Center for Real Estate.]]> http://www.psfk.com/2011/09/mit-research-leads-the-3d-printing-revolution.html Fri, 16 Sep 2011 12:03:39 +0000 A new era of "mass customization" is on the horizon, with 3D printers changing the way goods are produced.]]> http://www.psfk.com/2011/09/mit-releases-toolbox-for-urban-network-analysis.html Thu, 08 Sep 2011 11:47:07 +0000 The new urban planning software will help architects and designers build in cities.]]> http://www.psfk.com/2011/08/signalguru-ensures-drivers-not-to-run-into-a-red-ligh.html Mon, 29 Aug 2011 12:23:51 +0000 SignalGuru uses crowd sourced information that can help drivers avoid waiting in red lights and improve city's traffic flow. ]]> http://www.psfk.com/2011/08/fast-light-installations-at-the-mit-campus-pics.html Wed, 24 Aug 2011 12:03:46 +0000 Over 20 artworks, sculptures and other projects were created by the faculty and students.]]> http://www.psfk.com/2011/08/does-technology-serve-human-purposes.html Mon, 22 Aug 2011 18:11:59 +0000 A conversation between authors Henry Jenkins and Sherry Turkle of MIT demonstrates that there are different viewpoints on how we can better learn to live with technology, and have that technology serve (and not disrupt) us.]]> http://www.psfk.com/2011/08/the-library-of-every-webpage-ever-posted-headlines.html Tue, 02 Aug 2011 17:50:38 +0000 A copy of every webpage that's been posted on the internet is being stowed away in the Internet Archive, a physical library that takes the space of a small warehouse.]]> http://www.psfk.com/2011/07/smartphone-add-on-can-quickly-detect-cataracts.html Thu, 07 Jul 2011 17:05:43 +0000 Composed of inexpensive components, this new self-diagnosis system is perfect for the developing world.]]> http://www.psfk.com/2011/07/a-map-of-america-drawn-by-cellphone-connections-video.html Tue, 05 Jul 2011 13:32:45 +0000 MIT's latest project creates an image of the United States based on how people make contact with one another.]]> http://www.psfk.com/2011/06/medical-firewall-protects-implants-from-hackers.html Fri, 17 Jun 2011 14:54:28 +0000 Researchers are now looking into a medical 'firewall' that protects electronic implants from unauthorized access.]]> http://www.psfk.com/2011/06/the-mit-index-stats-on-the-students.html Tue, 14 Jun 2011 11:00:11 +0000 MIT releases a student's index that illustrate the varying dynamics of the MIT student population. ]]> http://www.psfk.com/2011/06/ed-cotton-famous-for-3-9-minutes.html Wed, 01 Jun 2011 14:49:52 +0000 Thoughts on how people are coping with the modern media onslaught by giving it all less and less attention.]]> http://www.psfk.com/2011/05/ed-cotton-we-need-creative-hybrids-why-transmedia-is-becoming-manditory.html Fri, 27 May 2011 15:12:45 +0000 The rise of social media has meant Transmedia has to be baked into plans and thinking in a more sophisticated way. Brands need to work out how conversations and campaigns work together and apart and how synergies can be achieved between the two.]]> http://www.psfk.com/2011/05/does-wales-exist-how-data-could-transform-borders-and-boundaries-video.html Fri, 06 May 2011 14:24:23 +0000 MIT's Senseable Cities project shows how data could minimise disruption to the 'human network' and transform political borders.]]> http://www.psfk.com/2011/05/casual-solar-power-the-soft-rockers-at-mit-pics.html Fri, 06 May 2011 11:51:42 +0000 The outdoor rocking furniture stores solar energy and can charge any USB device.]]> http://www.psfk.com/2011/05/vws-new-holographic-dashboard-gps-navigator-video.html Wed, 04 May 2011 16:17:32 +0000 Volkswagen and MIT have been developing the AIDA navigation system for years and the latest concept involves a display that covers the entire dashboard, instrument panel and even the side-view mirrors. ]]> http://www.psfk.com/2011/05/family-time-in-the-age-of-ubiquitous-computing.html Tue, 03 May 2011 14:34:48 +0000 Social scientists are examining the emotional impact the proliferation of personal media devices is having on our time with loved ones. ]]> http://www.psfk.com/2011/05/bose-founder-gives-majority-of-company-to-mit-headlines.html Tue, 03 May 2011 13:20:38 +0000 The Massachusetts Institute of Technology now owns the majority of home theater giant Bose — thanks to a donation from its founder.]]>