We’ve been thinking about ways handsets could be more sustainable, and it turns out that Nokia has too. Their latest idea: Make less stuff.
As part of its new “we:” strategy to save energy and reduce waste, Nokia’s N79 Eco will ship sans charger (the idea is to use your old one) and come in a smaller box. According to AllAboutSymbian:
The smaller box may not sound terribly significant, but when you operate on the scale of Nokia the little things really do add up. For example between February 2006 and the end of 2007, Nokia shipped 250 million phones in smaller [...]
January 20, 2009
Nokia’s “Less Is More” Eco Strategy
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