http://www.psfk.com Your Go-To Source For New Ideas And Inspiration Wed, 15 Feb 2012 16:43:30 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.psfk.com/2011/12/trends-for-2012-social-content-creator-on-thoughtful-business-growth.html Tue, 20 Dec 2011 19:15:39 +0000 James Gross, co-founder of new start-up Percolate, believes that we need to slow things down and be thoughtful in order to create lasting products in the frenzied tech world.]]> http://www.psfk.com/2011/11/noah-brier-what-if-an-agency-had-an-api-headlines.html Thu, 03 Nov 2011 16:26:01 +0000 Ex-planner and founder of tech-startup Percolate wonders how the soft and unstructured 'data' within creative shops can really be openly distributed. ]]> http://www.psfk.com/2011/08/noah-brier-is-our-focus-on-the-tech-economy-a-good-thing-headlines.html Mon, 22 Aug 2011 21:44:18 +0000 "What I keep landing on is an intensifying of the trends of income inequality: Those who are in are very in, creating software and services for the world economy and growing richer and richer, while those who are out, are left to rely purely on the domestic economy (which, it seems to me, will have less total spending as a result of more money being concentrated amongst a smaller group)."]]> http://www.psfk.com/2011/07/see-percolate-in-action-video.html Mon, 18 Jul 2011 14:50:37 +0000 View a demonstration of the new publishing platform given by founder James Gross.]]> http://www.psfk.com/2011/07/the-next-era-of-blogging-some-thoughts-from-the-creators-of-percolate.html Tue, 12 Jul 2011 17:53:31 +0000 PSFK interviews the two creators of a new online creation and curation platform about how they are changing the nature of blogging.]]> http://www.psfk.com/2011/07/what-do-percolate-and-shuu-sh-indicate-about-the-future-of-social-media.html Mon, 11 Jul 2011 14:30:14 +0000 Percolate and Shuu.sh - through different roles - indicate a continuing shift towards platforms and services that aim to better filter the overwhelming content available via our social media channels.]]> http://www.psfk.com/2011/07/percolate-bubbles-up-news-for-easier-content-creation.html Mon, 11 Jul 2011 13:00:25 +0000 By giving people stimulus to respond to, the new blogging platform eliminates the intimidating process of figuring out what to write about.]]> http://www.psfk.com/2011/06/leading-experts-on-best-in-class-mobile-marketing.html Thu, 30 Jun 2011 15:10:05 +0000 In this video discussion, leading marketers Faris Yakob, Noah Brier, Renee Alexander Hamilton and Aaron Sedlak discuss best in class mobile marketing.]]> http://www.psfk.com/2011/04/advertising-and-the-bubble.html Mon, 04 Apr 2011 15:57:30 +0000 "The part that kills me about startups and advertising is how little startups tend to know about the how the industry works." Noah Brier]]> http://www.psfk.com/2011/03/transparency-in-journalism.html Sun, 27 Mar 2011 00:45:09 +0000 "Why don't more journalists link to primary sources?" Noah Brier]]> http://www.psfk.com/2011/02/noah-brier-on-prompt-blogging-a-more-visual-web-mobile-marketing-opportunities.html Mon, 28 Feb 2011 21:51:15 +0000 PSFK talks with Noah Brier in anticipation of his presentation at the upcoming PSFK Future Of Mobile Marketing Salon in Austin.]]> http://www.psfk.com/2009/05/paid-search-has-to-work-harder-now.html Wed, 20 May 2009 14:00:09 +0000 Gian Fulconi from ComScore has taken note of the fact that paid search traffic is witnessing a decrease of late. Fulconi says that even though search queries are up 68% over the last couple of years, the growth rate of the number of paid clicks is at just 18%. His hypothesis is that this is because people are using longer search terms, rendering the likelihood of an advertiser bidding to have his or her search results included in the results page less, due to paid advertising strategies that limit ad coverage. John Battelle puts it very succinctly: In short, ourRead more...]]> http://www.psfk.com/2008/12/video-good-ideas-in-2009-in-digital.html Tue, 02 Dec 2008 20:17:47 +0000 This morning’s Good Ideas Salon focused on Digital, exploring new ways in which individuals and brands are storing, sharing, and archiving their online narratives. The panel, moderated by Piers Fawkes (PSFK), included Claire Hyland  (Electric Artists), Johanna Beyenbach (Naked), Mike Arauz (Undercurrent), and Noah Brier (Barbarian Group) and touched upon a range of topics spanning from the evolution of virtual identities and collaboration to mobile technologies and the relivening of analog through digital. WATCH COMPLETE SERIES: Good Ideas In Mobile - Featuring Allison Mooney (PSFK/Mobile Behavior), Kevin Slavin (area/code), Alistair Fulton (Deloitte), Florian Peter (CScout) and Steve Roberts (Shoptext) GoodRead more...]]>