Hopenhagen is a movement that intends to influence UN decision making at the Climate Change Conference that will be held on December 7th in Copenhagen.
Read more...September 17, 2009
March 19, 2009
Good Ideas in Mobile at Good Ideas Salon London
This past January, PSFK held a Good Ideas Salon in London bringing together the most forward-thinking tastemakers, innovators, and experts from around the world to discuss key areas steering innovation and opportunity. For our mobile section, PSFK’s Piers Fawkes moderated a panel that included Dan Hon (Six To Start), Mike Butcher (TechCrunch UK), Matt Jones (Dopplr) and Jonathan MacDonald (Ogilvy) on how the everpresense of mobile is unveiling new, exciting ways for us to explore, work, and play.
The panel laid the groundwork by emphasizing that mobile development is about people, not technology, and the intersection of these two will be [...]
March 16, 2009
Ogilvy & Mather’s Carnival Themed Guangzhou Office
Looking to revitalize its brand image in Southern China, Ogilvy & Mather relocated their Guangzhou office to the growing artistic fringe of the city and hired M Moser Associates to design an inspiring workplace. Playing on the theme of “Carnival of Ideas,” the office features various theme park environments, complete with merry-go-round horses and life-sized nutcrackers. A central, branded staircase connects the marketing department on the ground floor with the creative staff above, aiming for a free flow of creativity within the office.
The office has been selected as one of the recipients of China’s Most Successful Design Award 2008, sponsored [...]
January 15, 2009
PSFK Good Ideas Salon London Speaker Jonathan MacDonald
Jonathan MacDonald, Senior Consultant at Ogilvy, will be joining our “Good Ideas in Mobile” panel at the PSFK Good Ideas Salon London. Along with Matt Jones of Dopplr, Mike Butcher, and Dan Hon of Six to Start, they will discuss what opportunities are developing at the intersection of mobile, location, and the web.
First, who are you and what do you do?
At Ogilvy, I’m a Senior Consultant to the CEO & Chairman and I’m also structuring the Global mobile strategy. Prior to this, I was a Director of the world’s first purely ad-funded Mobile Network: Blyk. As one of the original [...]




