A PSFK Report On
The New Rules Of Digital Engagement
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PSFK Future of Advertising Report
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Fitness & Sport
AR / VR
How Embracing Limits And Making Connections Creates Great Advertising
3 may 2016
Recap our #FutureofAdvertising chat with ad industry experts on digital engagement
Music Video Game Can Be Remixed By Players [Video]
10 september 2013
Based on Swiss Lips’ new track 'Carolyn', the retro driving game lets players affect and remix the song.
Robot Lets People Remotely Experience An Italian Vacation
12 august 2013
San Pellegrino launched Three Minutes in Italy, which lets Facebook users control a robot around Taormina, Sicily.
Pregnancy Belt Lets Dad Feel The Baby Kick [Video]
13 june 2013
Huggies created a new way for expecting fathers to share the experiences of being with child.
Coca-Cola Can Splits In Half For Easy Sharing [Video]
30 may 2013
The soft drink company comes up with another new way to make drinking a soda a social activity.
Facebook Stunt Posts To People’s Timeline As Ernest Hemingway
2 may 2013
Spend a day with Hemingway and use social media to tell everyone all about it
Forensic Drawings Reveal Women’s Skewed View Of Their Appearance
17 april 2013
Dove hired a sketch artist to create portraits of women, one based on their own description and one on that of a stranger.
Billboard Gives Away T Shirts Through Tweets [Video]
10 december 2012
Allen Solly creates a one-of-its-kind Tweeple-powered promotional board in India.
Agency Hires Designer By Hiding The Application On Illegal Pirating Sites [Video]
26 november 2012
Ogilvy Brussels uploaded a file on many popular pirate websites that looked like Photoshop but contained an opportunity to apply for a job.
PSFK Picks: Top Five Apps Of The Week
23 june 2012
A roundup of the latest, most fascinating apps we’ve learned about this past week.
Who Are The Top Five Most Effective Marketers?
19 june 2012
Effie Worldwide and Warc announce the 2012 Effie Effectiveness Index winners, with Unilever taking the spot for most effective advertiser.
Ford Spain Bottles New Car Scent For Its Vehicles
17 may 2012
The iconic car company turns an overlooked consumer need into a successful campaign to promote their own line of used cars.
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