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[News] PepsiCo moves into the natural products market with organic Gatorade
Gaming & Play july 1, 2016

Crystal Pepsi Returns Along With Its Own Videogame

The iconic clear cola is making a comeback, with a retro promotion inspired by the 1990s

Retail june 10, 2016

In The Age of Emoji, Brands Are Advertising With Icons

Installation brings Pepsi's new campaign to life with IRL emojis

Advertising april 18, 2016

Pepsi's New Product Draws From The Craft Cocktail Movement

Rum and coke, anyone? This brand is promoting a soda made to compliment cocktails

Retail march 31, 2016

Amazon Launches New Dash Buttons, Tripling the Amount of Products Offered

Amazon has expanded its Dash Button portfolio to include fish oils, razors and pita chips

Advertising march 30, 2016

Pepsi Creates Dumbbell-Shaped Bottle to Encourage Healthy Living

The soda company attempts to inject itself into your workout routine

Technology february 12, 2016

The NBA Offers Advertisers A Touch of Virtual Reality

Will VR be a slam dunk for NBA and Mountain Dew?

Co-Working Spaces Are Going Corporate
Home february 9, 2016

Pepsi Serves Up an Experimental Lounge in the Heart of NYC

Events and artisanal food bring the soda giant into realm of immersive brand experiences

Mobile february 5, 2016

Super Bowl 2020: Future Fandom Gets Teched Out

Mixed realities, snack drones and ads in your face at Super Bowl 54

10 Ways the Content Marketing Landscape Will Shift This Year
Pepsi Turns Restaurateur, to Serve Up Some Buzz
Technology february 1, 2016

PSFK Pulse: Welcome February With Facebook Ridesharing and a Pepsi Restaurant

Kickstart your day with an untethered iPhone and a Pepsi entree


Steph Curry Backs Brita — Not Coke or Pepsi
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