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Fitness & Sport october 19, 2016

How Gatorade Is Changing The Way Athletes Hydrate

PSFK learns about the sport drink manufacturer's hydration tracking system with Head of Innovation and Design Xavi Cortadellas

Home october 19, 2016

Samsung’s Built-In Home Appliances Are Made To Blend In With Their Surroundings

The new line comes equipped with Wi-Fi connectivity for remote control and easy access

Technology october 3, 2016

PSFK Labs Launches The Sports Debrief

Our new report examines innovations and tactics utilized by competitive sports teams and offers applications for the workplace

Augmented & Virtual Reality september 12, 2016

The World’s First Virtual Reality Ballet Is Free To Watch

The Dutch National Opera & Ballet has created Night Fall, new VR entertainment that can be enjoyed all around the world

[Insight] Interviewees can’t accurately gauge their own performance after job interviews
Design & Architecture august 19, 2016

Basketball Sleeve Helps You Perfect Your Shot

Multiple sensors analyze motion, recognize throws and provide instant feedback the moment a ball leaves the player's hands.

Mobile july 28, 2016

Broadway Play Encourages Phone Use During The Performance

The performance asks the audience to be a part of the show and the larger conversation of technology and privacy by participating with their devices

[Insight] Travelers may be digitally monitored overseas, says US government
Education june 22, 2016

Nike’s Mental Training Tool Improves On-Field Performance

Soccer players worldwide can use the app to alter their habits and elevate their game

Cities december 21, 2015

Human Bow Extracts Jingles From World’s Most Trafficked Bridges

Turning suspension bridges into harps, an art project utilizes vibrations from suspension cables, wayfarers' footsteps and echoes from the surroundings to harvest and remix music

Cities december 30, 2013

Paris Metro Train Covertly Covered In Gift Wrap [Pics]

A creative agency briefly gave a Metro train a festive identity.

Advertising october 17, 2013

Fiat Turns Car Seats Into A Theater For Live Plays [Video]

Viewers watch surreal performances unravel while they sit comfortably in the brand's 500 model.

Innovation september 27, 2013

Rick Owens Hires Competitive Step Team To Replace Waifish Models [Video]

Fierce women shoulder their way to the stage for Fashion Week in Paris.

Technology august 5, 2013

Hanging Lights Switch On At The Sound Of Certain Frequencies [Video]

Sensor-controlled lamps that create different visual performances based on what song is played.


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