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Le Club Perrier Gets Hotter As More People Watch On YouTube [Video]

An interactive campaign by Ogilvy Paris uses an evolving YouTube channel to advertise French water brand...

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This Week in Brand Strategy & Advertising

PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our...

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Perrier’s ‘Social Media’ Packaging

Perrier seems to be making a comment on our age of digital conversation with this new short-run packaging...

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