The four unique label designs were inspired by the artist's vibrant screen prints made in the 1980s.
Cool hunting in Miami with Société Perrier.
For Art Basel Miami Beach, Perrier teamed up with artist Desi Santiago to turn the Lords South Beach Hotel into a giant interactive installation.
For all the art lovers and party-goers this year, we provide some help in navigating between the best in show and the best of the nightlife.
An interactive campaign by Ogilvy Paris uses an evolving YouTube channel to advertise French water brand Perrier.
PSFK curates some of the brand strategy, digital and creative advertising news and ideas that caught our attention this past week.