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Fitness & Sport
AR / VR
Connected Oven Uses Personal Data to Enhance the Cooking Experience
20 november 2014
From recipe curation to caloric recommendations, the MAID oven is transforming the way we interact with our home appliances
How A Firm Handshake Can Stop Identity Theft [Future Of Retail]
29 november 2013
PSFK Labs delves into Instantly Verified, a trend that links payment systems to verified shoppers for more efficient and secure transactions.
Foursquare Co-Founder Asks The Public To Analyze His Daily Movements
10 june 2013
Help entrepreneur Naveen Selvadurai track his life data.
12 Stories You Need To Know Today
14 march 2013
Netflix to feature a Facebook feed, Twitter may have a music app and online retail continues to rise...links to start your day with.
Badge Shows Web Surfers Which Sites Use Their Data Ethically
29 january 2013
The 'mark' has been created by the Market Research Society in the hope of regaining consumer trust in brands.
Clothing Evolves In Real-Time With The Wearer [Video]
24 august 2012
APPAREL is a piece of clothing that features a 3D overlay visible with a camera and a custom application that allows the wearer to play ‘digital’ dressup.
This Week In Brand Strategy & Marketing
28 april 2012
PSFK curates some of the strategy, digital and creative advertising news catching our attention.
The Urban Metrosexual Gets A Tech Upgrade
27 april 2012
Dominic Basulto looks into the emergence of the terms digital equivalent: the datasexual.
Chrome Extension Stops Advertisers Mining Your Personal Data
28 february 2012
Google's Keep My Opt-Out browser tool limits unsolicited third-party cookies, and therefore cuts down on tailored ads.
The Sims Creator Is Going To Turn Real Life Into A Game
5 january 2012
Will Wright unveils HiveMind, a new reality game that incorporates user's experience and information from social networks and devices to create the game play.
Wearable Smart Meter Rewards Fitness Activities With Redeemable Points [Future Of Gaming]
28 december 2011
Zamzee is a start-up that has created an online platform rewarding users for different forms of movement using data collected from a wearable smart meter.
Why Does Disqus Comments System Want To Collect My Facebook Data?
26 may 2011
Disqus falls short when it comes to privacy settings and its partly this reason we decided recently to drop the service from PSFK.com.
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