Quiksilver and NYC skate shop Autumn are hosting an 8 day skateboarding event that includes a retail store and indoor mini-ramp. The space is open to the public daily and will host two special events prior to Saturday’s closing. Tonight an art show called “Now What” will open in a side gallery space. It features the work of local NYC artists and is curated by one of Quiksilver’s professional skaters. ‘Land Your Thoughts’ is a jam-style skate contest planned for Saturday evening.

Beyond the events, the space also houses a temporary retail store selling clothing and accessories. Several of the display [...]

New York City based Areaware opened a new popup store in the Port Authority Bus Terminal. Called ‘Design to Go’ the shop feature travel items and souvenirs by local NYC designers. The space is divided into several area that Areaware worked with other local organizations like the American Design Club, and Brooklyn-based design shop Future Perfect to curate. Areaware has a wide range of selections from their catalog as small as an Obama Stamp to folding bikes available for purchase.
The shop will be open for six weeks thru September 26th. If you are in NYC head over to 641 8th [...]

Glacéau, makers of vitaminwater opened a popup brand experience space today in New York City to promote the launch of vitaminwater10.  The four new drinks were developed in response to consumers requesting more health conscious versions of vitaminwater’s popular flavors. As the name implies the new drinks contain only 10 calories per serving along with the vitamins and nutrients. The new beverage is also naturally sweetened.
The popup space located near soho will be open for the next 10 days and will allow consumers to sample the new drinks. Refigerators are located throughout the space allowing consumers to try what they [...]